Year of anti-so­cial travel

Josh Martin looks at 2019 trends for trav­ellers and dis­cov­ers that so­cial me­dia show-offs and their en­ablers may be out of luck.

The Timaru Herald - - SUMMER -

In 2018, we wit­nessed kneeach­ingly long flights, ever-larger cruise ves­sels and more peo­ple trav­el­ling glob­ally than ever be­fore.

Thank­fully the num­ber of peo­ple dragged off air­lines did not reach the shame­ful heights of 2017.

Travel and tourism is a mega in­dus­try ob­sessed with trends and the ‘‘Next Big Thing’’ as well as one that of­fers niches, sub-tribes and weird anom­alies.

Here’s what 2019 may have in store for the trav­el­ling Kiwi:

Over-ca­pac­ity (that’s in­dus­try speak for too many seats on of­fer) on leisure routes, higher fuel prices and in­creas­ingly shaky con­sumer con­fi­dence pushed some – mostly Euro­pean – air­lines to the wall in 2018, while many oth­ers came close.

Al­though the main play­ers fly­ing the New Zealand skies look more than sound, the macroe­co­nomic con­di­tions and of­ten ra­zor-thin mar­gins of global avi­a­tion re­main. All the more rea­son to have com­pre­hen­sive travel cover on your next big Euro­pean trip. It’s no longer about mil­lion-count Egyp­tian cot­ton sheets on Cal­i­for­nia su­per-king beds for the one-per-cen­ters and the wannabe one-per-cen­ters. We want cus­tomised, per­sonal and (most­likely) ‘‘share­able’’ ex­pe­ri­ences. Think heli-trans­fers, Miche­lin­starred chef cook­ing lessons and F1 racer driv­ing lessons.

Travel is now even more of a sta­tus sym­bol, so the top tier es­pe­cially de­mands ho­tels, cruise com­pa­nies and travel ser­vice firms make their stay more about what they get to do and how they do it, rather than about things (al­though top-branded toi­letries and top-shelf mini­bars never hurt).


Fo­cus on the now, not the next so­cial me­dia post – your fol­low­ers prob­a­bly de­serve the break.

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