The Timaru Herald

Netflix upbeat despite setback

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was essentiall­y flat in the second quarter, we expect it to return to more typical growth in the third quarter, and are seeing that in these early weeks of the third quarter.’’

This isn’t just blind optimism from Netflix. It suffered flat growth during the same period last year, and recovered during the second half of the year, as it predicted.

Identifyin­g what caused the drop in US subscriber­s isn’t an exact science. And chief executive Reed Hastings doesn’t think ‘‘streaming wars’’ was a credible reason.

Many will point to Netflix’s February price hike that added US$2 (NZ$3) to the firm’s HD and 4K monthly subscripti­ons, and US$1 to its basic package as a more prominent cause.

Hastings suggests the price increase was a factor in the domestic slump. He also implied that a lack of original content was to blame too.

The third quarter is likely to be more encouragin­g for the company, as the new season of Stranger Things attracted 26.4 million views within its first four days.

evidence. The idea of implanting stuff in our brains to keep up with AI is just nonsense,’’ says Professor Noel Sharkey, emeritus professor of AI and robotics at the University of Sheffield.

Neuralink’s ambitions may seem a stretch, but it has been Silicon Valley’s recurrent dream for humans to one day morph into machines.

Ray Kurzweil, an AI expert and director of engineerin­g at Google, has long held the view that humanity’s future is beyond biology.

He argues that technology is already binding with humans, and has forecast the ‘‘nonbiologi­cal portion’’ of human intelligen­ce to predominat­e by the 2030s, by which time ‘‘the majority of search queries will be answered without you actually asking’’.

Alan Turing, the mathematic­ian who is widely considered a founding father of AI, suggested almost 70 years ago that there is no known reason why a computer couldn’t do everything a human brain does – certainly a daunting thing to consider for Musk.

But he also suggested that if machines could eventually compete with people, where would they start?

It is for this reason, as Mansson suggests, that Musk’s dreams of a ‘‘symbiosis’’ with AI many not be entirely necessary and remain, for now, just a distant possibilit­y.

‘‘I think they will succeed in doing something, but the vision that he has should be interprete­d as a vision: something that’s far away.’’ – The Telegraph

 ?? GETTY IMAGES ?? The cast of the Netflix series Stranger Things, which the streaming service hopes will help subscriber numbers rebound.
GETTY IMAGES The cast of the Netflix series Stranger Things, which the streaming service hopes will help subscriber numbers rebound.
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