Go local with flowers
New Zealand-grown blooms are fresher, says Katie Newton.
There are few things that can make you feel more virtuous and thoughtful than giving someone a bunch of flowers. Unless, of course, you find out that the bunch was flown halfway around the world in a fug of carbon emissions and pesticides, arriving in their vase a whole week after they were first cut. While buying New Zealand-grown flowers doesn’t guarantee they are organic or will last longer, it is one way to reduce your carbon footprint and support our local industry.
The benefits of buying local has been the focus of this week’s New Zealand Flowers Week, which aims to encourage florists and consumers to ask about where their flowers were grown.
‘‘Whether you’re a florist, grower or simply love having fresh flowers in your home, it’s time to think about where your beautiful blooms have come from,’’ says New Zealand Flowers Week marketing manager Rebecca Jones. ‘‘Here in New Zealand we are so lucky to have such a vibrant retail industry and talented growers who deliver an exceptionally diverse range of quality product. We really are spoilt for choice when it comes to variety, availability and price.’’
New Zealand has around 900 florists and 800 domestic growers, growing and selling hundreds of varieties of flowers each week.
At this time of year, New Zealand-grown hydrangeas, sunflowers and peonies are in season.