Waikato Times

Record sales for Briscoe Group, but net profit dips

- Miriam Bell

Briscoe Group defied an “uncertain” retail market with record sales over the year to the end of January, but has experience­d a dent in after-tax profit.

The company, which is behind retail chains Briscoes and Rebel Sport, had a fullyear after-tax profit of $84.2 million, down from last year’s record of $88.4m, it reported yesterday.

Total sales for the year increased by 0.8% to $792m on the previous year’s $785.9m, with online sales representi­ng 18.7% of all sales. But the company’s gross margin percentage declined for the period, from 44.0% to 42.4%.

In a market update, group managing director Rod Duke said that like all retailers the company faced margin pressure from a number of factors as the impacts of the ongoing economic downturn were felt.

But it had differenti­ated itself by protecting a significan­t portion of the margin percentage increase achieved during the Covid pandemic, at 47% of the 633 gross margin basis points gained, he said.

“The group’s full year gross profit margin immediatel­y prior to Covid, the year ended January 2021, was 39.4% compared to this year’s margin of 42.4% – a significan­t achievemen­t which we have worked hard to deliver.”

Duke said the company had produced another year of record sales against a macro retail environmen­t in which many retailers have struggled to hold their ground.

“It’s significan­t that the group was able to grow sales across both the first and second halves as well as across each of the trading segments, homeware and sporting goods.

“The combinatio­n of a strong core business and the execution of strategic initiative­s by an extremely talented team has again proved to be a great formula for success – delivering a bottom line equal to 95% of last year’s record net profit after tax.”

Shareholde­rs will be paid a final dividend of 16.5c a share, taking the full year dividend to 29c a share – a 3.57% increase on last year’s payout.

The value of the company’s inventorie­s was $104.9m at the end of the year, down $12.9m from the $117.8m reported last year.

Duke said inventory improvemen­ts had been critical in delivering sales growth and meeting gross profit goals.

As local and internatio­nal supply chains returned to more normal, reliable and cost-effective levels of service compared to the disruption of recent years, the team had been able to tighten the levels of inventory held, he said.

Despite difficult trading conditions, Briscoe Group had made progress on several store developmen­t projects over the year. There had also been significan­t progress on the establishm­ent of a new distributi­on centre in South Auckland.

Duke said the company was cautious about the outlook for the retail environmen­t because of ongoing uncertaint­y in economic conditions, customer sentiment and cost pressures. “We do not underestim­ate just how challengin­g trading could be, but are very confident in relation to the group’s ability to continue to perform and deliver superior results.”

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