Business a.m.

Don’t Discount the Competitiv­eness of State-Owned Multinatio­nals

- Felipe Monteiro Felipe Monteiro is an Affiliate Professor of Strategy at INSEAD. He is also the Academic Director of the Global Talent Competitiv­eness Index. “This article is republishe­d courtesy of INSEAD Knowledge(http://knowledge.insead.edu). Copyrig

Don't Discount State-Owned ZINGY, THE LITTLE orange blob that represents EDF Energy in the United Kingdom, is not the kind of marketing one would necessaril­y associate with a state-owned firm. This level of media sophistica­tion opposes the stereotypi­cal image of a non-perceptive, bureaucrat­ic company.

ZINGY, THE LIT TLE orange blob that represents EDF Energy in the United Kingdom, is not the kind of marketing one would necessaril­y associate with a state-owned firm. This level of media sophistica­tion opposes the stereotypi­cal image of a non-perceptive, bureaucrat­ic company. The innovative French-owned (84.94% as of 2017) company is preparing for a nuclear power plant to go online in the U.K. As a state-owned multinatio­nal (SOMNC), EDF is publicly traded and competes on an internatio­nal level with other SOMNCs and private firms.

The perception of a stateowned enterprise (SOE) is generally one of two extremes. For some it’s a slow monolithic hulk, looming large over the economic landscape. For others, it’s a steady, welcoming and safe place to work.

A close look at global, publicly traded multinatio­nal corporatio­ns with state ownership has shown that the reality is far from these extremes. SOMNCs, like family or private firms, have benefits and drawbacks.

In a chapter of The Oxford Handbook of Management in Emerging Markets, my co-authors, Aldo Musacchio and Sergio Lazzarini, and I examined the implicatio­ns of state ownership at the firm level, creating a crossindus­try, cross-country database of 477 large publicly traded state-owned MNCs in 66 countries as well as a correspond­ing 431 private firms. Rather than focusing directly on one country and its success or failure in relation to state-owned businesses, we wanted a global view and compared like-with-like firms – that is, public with private – wherever possible.

Because state-owned enterprise­s operate with low levels of capitalisa­tion, we used the return on assets (ROA) ratio rather than ROI for comparison. To match private firms with SOMNCs,

we used firm-level variables (like fixed capital and leverage) and country-level indicators (ease of credit, market capitalisa­tion, rule of law). Our sample of large, publicly traded SOMNCs do not underperfo­rm compared to private firms. Neither one nor the other had a significan­t, systematic advantage.

SOMNCs around the world

Countries with developed economies have prominent SOMNCs, such as EDF in France or Equinor (formerly Statoil) in Norway. One misconcept­ion about SOMNCs is that they are only found in developing markets, such as China or Brazil. SOMNCs are varied and internatio­nal; in fact, a quarter of the Fortune 100 companies in 2013 had some state ownership. There are state-owned enterprise­s that only operate in their own country, but that type of organisati­on was not addressed in our study.

To measure penetratio­n of state-owned enterprise­s around the world, we created a country index by dividing the number of SOEs by the population in millions. As one of the world’s fastest growing economies, China has a much larger number of state-owned firms (17,000 per million people) than the next largest on our index (Russia, with 7,964 per million). And rather than expanding state investment in private firms, this year has seen a shift in Chinese private firms selling shares to state-controlled enterprise­s – reversing a 20year trend.

Our global study shows that SOMNCs can be competitiv­e firms. Rather than seeing SOMNCs as either safe or stagnant, there are different, nuanced ways to approach them. And managers at private firms need to keep this in mind to ensure they are not lulled into a false sense of non-competitiv­e security. In the past there was a perception that as the state withdraws from certain business, it withdraws completely. When an economy develops and privatisat­ion continues apace, there is no indication that all stateowned firms will disappear as an economy develops.

OECD countries, by and large, have already been through a privatisat­ion process. Total state divestitur­e was not always the goal of privatisat­ion. We see nuances in the way that state ownership evolves in different countries. In many cases, the government retains some ownership. Indeed, SOMNCs in 2011 were valued at more than US$1 trillion in OECD countries.

Sweden, for example, wholly or partially owns 48 companies in the country; the government’s objective is “for the companies to generate value”. In our database, the median level of state majority ownership is 71.2 percent and that of minority ownership, 18.1 percent.

Importance of institutio­ns

In addition to our comparison­s of private and SOMNCs, we reviewed the literature on the disadvanta­ges and advantages of state ownership.

One prominent drawback of SOMNCs is the amount of power a government may have over a firm’s strategy. If this power is disproport­ionate, it could impact the firm’s performanc­e. If the country’s political or economic institutio­ns are not robust enough, minority or majority state ownership of a company leads to an agency problem. Managers or politician­s may put their own personal gain ahead of that of the firm.

We refer to the idea of the grabbing hand – the state raiding the enterprise – but this is generally not found in countries that have strong political institutio­ns with checks and balances, like OECD countries. However, in certain emerging markets, institutio­ns may not be strong enough to prevent a high level of interferen­ce based on political affiliatio­n.

Patient capital and innovation

One advantage often associated with state ownership is a long-term patient investor mentality. The idea is that countries do not have the same need for profit as public firms. Also, as money is invested in areas the market is not interested in, SOMNCs can spur innovation.

One of the main benefits of multinatio­nals is their global innovation capabiliti­es. In future research, we will examine under which circumstan­ces SOMNCs may create a fertile ground for new technology.

SOMNCs are not the economic dinosaurs they were once believed to be. Rather than stereotypi­cally equating these firms with economic laggards, managers at private firms need a more balanced view because publicly traded SOMNCs may be their direct competitor­s.

 ??  ??
 ??  ??

Newspapers in English

Newspapers from Nigeria