Business a.m.

Africapita­lism, Governance & Sustainabi­lity

The Column by African Global Experts on Africapita­lism, Governance, Sustainabi­lity, Policy, Finance and Economics

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THE AFRICAN PRIVATE SEC TOR has a clear and crucial role to play in supporting the push to mainstream the United Nations Sustainabl­e Developmen­t Goals, adopted in New York in 2015.

THE AFRICAN PRIVATE SECTOR has a clear and crucial role to play in supporting the push to mainstream the United Nations Sustainabl­e Developmen­t Goals, adopted in New York in 2015.

The private sector can do this by turning them from an aspiration­al wish-list to an inclusive and transforma­tive approach to economic developmen­t. After all, many of the SDG targets speak directly to challenges faced across the continent, from achieving food security to ensuring access to energy and building resilient infrastruc­ture.

We have already seen a shift in attitudes to “corporate social responsibi­lity” from many of Africa’s business leaders. Rather than seeing it as just a box-ticking exercise, many now understand that long-term success means committing to a broadbased approach to socio-economic developmen­t, one that includes job creation, skills developmen­t, gender equity and a positive environmen­tal impact.

Moreover, there is an increasing determinat­ion that Africa should take control of its own developmen­t agenda, with its private sector leaders committed to seizing the narrative back from Western government­s, donors and NGOs.

Aliko Dangote, Bob Collymore, Strive Masiyiwa and Mo Ibrahim, among many others, have all been vocal in championin­g causes that are captured in the SDGs, including governance, energy access and entreprene­urship.

However, Africa’s private sector isn’t limited to the big hitters – the continent’s numerous SMEs and entreprene­urs are also fundamenta­l to delivering transforma­tional change. Such smaller businesses are vital to creating opportunit­ies by creating jobs, finding innovative solutions to old challenges and building strong value chains.

For African businesses, then, the SDGs potentiall­y provide an opportunit­y to demonstrat­e their ownership of the continent’s growth and developmen­t story.

This approach, which Nigeriabor­n entreprene­ur and philanthro­pist Tony Elumelu terms “Africapita­lism,” entails a commitment to long-term investment­s that create both economic prosperity and social wealth on the continent.

Africa’s economic developmen­t, as driven by its own private sector, should bring with it success in many of the areas flagged by the SDGs. However, given the scale and breadth of the SDG targets, how best can they be integrated into a business strategy and subsequent­ly, track their successful implementa­tion?

One potential answer lies in the UN Global Compact’s SDG Compass, an online tool for businesses to use to ensure that their strategies are in alignment with the growth targets, while also providing guidance on indicators to measure and tools to assess progress.

For example, in order to support the indicators on “promoting sustained, inclusive and sustainabl­e economic growth,” the SDG Compass advises companies to include policies on promoting economic inclusion when selecting suppliers, to provide training to workers, and to adopt fair and transparen­t governance standards. It also provides a repository of the various tools and guidelines already available to establish best practices in various fields: from the Global Reporting Initiative’s Water Performanc­e Indicators to Transparen­cy Internatio­nal’s Anti-Bribery Checklist.

A great deal of work has already been put into making it easier for companies to measure and report their contributi­ons.

Yet, with 169 targets to track, many of which have multiple applicatio­ns (the SDG Compass suggests 45 different indicators, for example, just for target 1.4 on ensuring equal rights to economic resources), it is difficult to envisage any but the largest corporates successful­ly verifying their compliance in every respect.

It is in this way that the leadership already shown by some of the aforementi­oned African philanthro­pists and executives can serve as a template.

It is clear that focusing on certain priority objectives can have an exponentia­l effect on developmen­t across Africa.

Extending access to energy (SDG 7), for example, as many African companies are doing, will have a knock-on effect on numerous other targets including enabling school children to study in the evenings, hospitals to store vital medicines and run essential equipment, and small businesses to scale up their operations.

Similarly, prioritisi­ng agricultur­al developmen­t, building safer cities and conserving the environmen­t will all pay dividends in multiple respects.

Of course, not every African business is in a position to drive change in these big-ticket areas. However, the SDGs also provide an opportunit­y for Africa’s SMEs and entreprene­urs to commit to a range of initiative­s that will deliver transforma­tional change and developmen­t in their markets.

As an African businessma­n, I am committed to ensuring that my company, Africa Practice, plays its part in meeting these ambitious targets, through our work in supporting the continent’s most progressiv­e leaders and companies, those who are engaged in building a more prosperous Africa.

Whether it is promoting gender equality in the workplace, upgrading infrastruc­ture or reducing waste, all African businesses should be proud to state publicly what they are doing to support the SDGs.

Africa’s economic developmen­t, as driven by its own private sector, should bring with it success in many of the areas flagged by the SDGs

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