Business a.m.

LEAD transport introduces on demand car services in Owerri

- Dikachi Franklin, in Owerri

LEAD CAR SER VICES LIMITED, an online on demand car hire service, which is promising to bring innovation and an improvemen­t to what has been in operation in the road transport business and priming itself to eliminate time and fuel wastages, remove inconvenie­nces as well as reduce incidences of disappeara­nce of drivers with cars on transit with passengers, is now in operation in Owerri, Imo State.

Obinna Ejikeme, the managing director and chief executivr officer of LEAD Car Services Limited, said the revolution in the transporta­tion system is designed not to flush out those already in the taxi car hire service business but to complement them with the innovation.

According to Ejikeme, the unique selling points to this innovation in the car hire include insurance cover for drivers, which entitles a driver registered with the firm who suffers a permanent disability or a perpetual injury to an indemnity of N3 million and N120,000 for treatment of the injury while in the hospital.

He said an intending commuter could easily hire a taxi by pressing a button on his or her telephone in his or her hand to get “LEAD”, he stated while explaining how the technology works and the services accessed, to journalist­s in Owerri.

“To access the services of LEAD Car Services Limited, all the intending commuter would do is to download the “LEAD” app from the Google play store and register with the LEAD Car Services Ltd. “And upon registrati­on the intending commuter would “hail’’ a taxi using the mobile applicatio­n and fill in the vehicle specificat­ion, location and destinatio­n and that would help the company arrange immediatel­y for a cab driver that is closer to the intending commuter’s location,” he further explained.

This online car services eliminates time and fuel wastages by drivers combing the roads and streets in search of passengers even as it links drivers and clients with ease, Ejikeme emphasized.

“This evolution in the transport business is safer although it was not introduced to displace those already in the business. The data about the driver, the car and the commuter are in the system while the journey is also being monitored from the office to ensure the client or commuter gets the best of the services he deserves,” he stated.

Another unique selling point is that the service enhances and boosts the finances of the working drivers with the firm or car owners who would join the firm to earn extra income different from their normal business by operating at periods convenient to them like evening hours after the close of their regular work or on weekends, the managing director said.

Okechukwu Nwabueze, brand strategist of Walks and Gates Limited, while attesting, said that joining the LEAD Car Services quickens returns on investment­s and besides being profitable “the service has helped to create job opportunit­ies for the people”.

Nwabueze said his own firm is a consultant to LEAD Car Services, and described it as being a huge success in Lagos, Delta Anambra and Enugu States.

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