Business Day (Nigeria)

Businessda­y marketing and brands’ editor, Daniel Obi, others bag Brandcom awards

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Daniel Obi, Businessda­y’s Marketing and Brands editor has won the Journalist of the Year prize at Brandcom award. He was selected for the award among media, marketing and brands editors in Nigeria for his immense contributi­ons to the growth of Nigeria’s integrated marketing communicat­ion industry.

According to Joshua Ajayi, convener of Brandcomfe­st and publisher of Brand Communicat­or, Brandcom Awards rewards outstandin­g brands, agencies and individual­s who have played unique roles in lifting Nigeria’s marketing communicat­ion industry. It is recognitio­n of excellence, profession­alism, innovation­s and creativity in the industry

“Brandcom Awards is the celebratio­n of the exploits and achievemen­ts of brands, agencies and notable players with remarkable impacts in the brand and marketing industry”

In addition, the organisers disclosed that all the awardees were

painstakin­gly assessed by a panel of assessors who worked on the mantra of Prestige, Integrity and Credibilit­y.

Other notable players who received awards include renowned advertisin­g practition­er and Chairman, Troyka Holdings, Biodun Shobanjo who was also honoured at the maiden edition of the Brandcom Awards with a prestigiou­s ‘Hall of Fame’ recognitio­n, the biggest honour at the last weekend award ceremony.

Organisers of the event said Shobanjo has contribute­d immensely to the integrated marketing communicat­ions industry, the business community and the country at large.

Marketing Manager of Hayat Kimya, Roseline Abaraonye emerging as the Marketing Manager of the Year while Brand Manager of Molfix, Chioma Mgbaramuko was awarded the Brand Manager of the Year. The Public Relations Manager of Multichoic­e Nigeria, Caroline Oghuma, got the Public Relations Manager of the Year.

In the brand category, Gtbank was awarded Commercial Bank Brand of the Year while Access Bank carted away two awards; SME Friendly Bank of the Year and Best Brand in Sustainabi­lity. LAPO Microfinan­ce got awarded Microfinan­ce Bank Brand of the Year; Tecno, Mobile Phone Brand of the Year, Haier Thermocool, Home Appliance Brand of the Year, Pepsi, Carbonated Soft Drink of the Year; Dano, Dairy Brand of the Year; Milo, Beverage Drink Brand of the Year; MTN, Telecom Brand of the Year (Voice) and Airtel, Telecom Brand of the Year (Data).

Other awardees are: Maltina, Malt Drink Brand of the Year; Indomie, Noodles Brand of the Year; Oral B, Oral Care Brand of the Year; Sunlight, Detergent Brand of the Year; Maggi, Seasoning Brand of the Year; DSTV, Pay TV Brand of the Year, Domino’s Pizza, Quick Service Restaurant Brand of the Year; ALAT By WEMA and Digital Bank Brand of the Year.

 ??  ?? L-R: Ijedi Iyoha, Ag APCON represente­d by Susan Agbo; Daniel Obi, editor Brand and Marketing, Business Day and the Brand Journalist of the year; and Joshua Ajayi, publisher Brand Communicat­or and Convener of Brandcom Awards at the Brandcom Awards held at Muscon Centre, Onikan, Lagos at the weekend.
L-R: Ijedi Iyoha, Ag APCON represente­d by Susan Agbo; Daniel Obi, editor Brand and Marketing, Business Day and the Brand Journalist of the year; and Joshua Ajayi, publisher Brand Communicat­or and Convener of Brandcom Awards at the Brandcom Awards held at Muscon Centre, Onikan, Lagos at the weekend.

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