Upcoming W/africa’s Baby Fair excites players in baby services, products
Various industry players in baby products and services have commended the thinking behind the upcoming Baby Fair. At a meeting with the organisers of the fair coming up in August this year in Lagos, Oluwafunke Akinlosotu, the brain behind Tender Hugs Crochet said the fair will service as avenue for visibility for her business and other service providers and manufacturers across West African market.
This baby fair is the first of its kind and according to Oluwafunke it will create a convergence between numerous manufacturers and consumers of baby products. Explaining her business established a year ago, she said crochet is a technique using yarn and hooks to create anything but she carved the niche in baby dresses. “Mothers always see clothes that were sown but my clothes are unique as they are handmade”.
For Feigne Suinner, The Event Nanny manager said the upcoming Baby Fair will highly be appreciated as it brings all stakeholders in baby industry together. “It will also allow parents to find out new products as one cannot underestimate the amount of care parents need for their children”.
Suinner whose firm relieves mothers of the burden of taking care of their babies at events further said the Baby Fair will also allow parents to find out new products as one cannot underestimate the amount of care parents need for their children. It is an avenue for
baby care manufacturers to exhibit their products and show they care about the future generation.
For Olusola David Elegbede whose firm takes care of baby hairs said the fair is good opportunity to exhibit her services to the public.
Briefing the exhibitors earlier on the importance of the fair to businesses, Jide Benson, a communication expert who is part of the project team said more than 50 exhibitors are expected as the venue. He also said there will be seminar where women will share their experiences how they cope with multi-task jobs of being a wife, career women and taking care of the family.
Also speaking, the project director, Tolupe Olorundero said the fair intends to provide an organised single meeting point for young parents and sellers of kiddies’ items as well as service providers to meet current and potential clients. “We particularly want to encourage SMES that have grown their businesses using social media. We also intend to expand the scope of the event industry in Nigeria” as event industry is one of the fastest growing in the world and holds a lot of promise.
“A key part of the Baby Fair is the social impact and philanthropy initiative wherein the general public is encouraged to donate items that they no longer use for their babies and infants. Such items will be distributed among orphanages and other lessprivileged individuals”
The fair is expected to bring together many players on baby products across Nigeria and West Africa, including manufacturers, retailers, banks with baby products and services, schools, manufacturers of medication, clothing, diapers, cots, feeding equipment, toys and gadgets for children among other products will converge on Lagos in August this year for supposedly the biggest Baby Fair.
The organisers said the three-day event slated for August 2-4 at Muri Okunola Park on Victoria Island, is expected to feature array of products and services for early-child needs as well as side attractions and crawling competitions for children.
Foremost Nigerian strategic communications agency, Caritas communications, is set to hold its first Executive Crisis Communication Masterclass in Lagos. The programme is aimed at adequately preparing and equipping mid to senior level executives with the skills required for effective crisis planning, prevention, response and recovery.
The programme will provide participants with the opportunity to learn how to manage communications crisis, understand various types of crisis at different levels, business continuity, crisis team establishment and the key elements of crisis audit. The training is hosted by Lagos Energy Academy. Designed to meet the need of the industry, participants will be exposed to local and international case studies.