Business Day (Nigeria)

How you can make more cash as the new football season kick starts

- OLUFIKAYO OWOEYE

It is August and major football leagues across Europe will resume action, expectedly, the excitement and expectatio­ns by supporters of various clubs are already palpable. During the short break, top clubs have bolstered their teams by buying additional players and let go of some players. From the English premiershi­p to the Spanish Laliga, Italian Serie A, German Bundesliga, French Ligue 1 and the UEFA champions’ league, the expectatio­ns are high, while the players and coaches are preparing ahead of a new season with pre-season matches, the fans are also ready to cheer them on.

However, there is another group of fans who are exploring how to make money and other rewards from the football season.

Football is a game of passion with massive follower-ship across the globe, it also creates opportunit­ies for fans to earn more cash, earn rewards and even build businesses around it.

Open a match viewing centre Football is a game watched with lots of excitement and energy, hence fans love to stay together to watch football in an atmosphere that is electric with passion. You

can make a good income from the football season by running a match viewing center.

This can be a side hustle where you make extra income and depending on your location and attraction, you can make a good income every game week.

All you need is space, chairs, television and Satellite TV. You can go to your Satelite TV shop, for those in Africa it will be DSTV, for those in the UK it will be SKY/BT sport. Negotiate with them a package.

You may want to go extra by sharing fliers and some publicity in your community about your match center. Make it neat and attractive, and fans will turn up during game days, you charge them per game. You can also sell drinks, snacks, and other items during games to boost income.

Branding

Football fans love to identify with the team they support this

they do by wearing their team’s shirt, favourite players and any form of

merchandis­e, some even decorate their cars and houses with their team’s merchandiz­e.

You can make and help with branding or order caps, hand bands, club jerseys, flags and so on carrying diverse club’s identity and sell to fans. People buy these stuff a lot and you will be amazed at how fast you will sell out.

Sport betting

Despite several religious inclinatio­ns to betting, it is a growing industry in Nigeria, and according to NAN, an estimated 60 million. Nigerians between the ages of 18 and 40 are involved in active sports betting while almost N2 billion is spent on sports betting daily, which translates to nearly N730 billion in a year.

The growing youthful population and internet penetratio­n in the country are some of the factors that have helped the growth of sports gaming in the country.

If you are very good at predicting and reading games, you can bet and win big or small depending on the odds. You can bet on teams to win, scores of games, the first team to score and many more.

Blogging

You can also run a blog that talks about your favourite club, team or league. You can just focus on football in general. If you can get many people that read your blog, you will make money from it with ads and affiliate marketing.

You can choose to open a regular blog where you write and share images about your team, leagues, and games.

You can also run a video blog on Youtube. Where you talk about games and interview other fans. This method is cool. You just need a camera and a mic. Talk to fans in your city how they think about games and players. You give your reviews and previews. Once you have a good number of subscriber­s, you will make good money from ads, affiliate, and sponsorshi­p.

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