Business Day (Nigeria)

The latest scoop on the new ice cream in town, ‘Go Slo’

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Ice cream’s origins are known to reach back as far as the second century B.C., although no specific date of origin or inventor has been undisputab­ly credited with its discovery. We know that Alexander the Great enjoyed snow and ice flavored with honey and nectar. Biblical references also show that King Solomon was fond of iced drinks during harvesting. During the Roman Empire, Nero Claudius Caesar (A.D. 54-86) frequently sent runners into the mountains for snow, which was then flavored with fruits and juices.

Over a thousand years later, Marco Polo returned to Italy from the Far East with a recipe that closely resembled what is now called sherbet. Historians estimate that this recipe evolved into ice cream sometime in the 16th Century. England seems to have discovered ice cream at the same time, or perhaps, even earlier than the Italians. “Cream Ice,” as it was called, appeared regularly at the table of Charles I during the 17th Century. France was introduced to similar frozen desserts in 1553 by the Italian Catherine de Medici when she became the wife of Henry II of France. It wasn’t until 1660 that ice cream was made available to the general public. The Sicilian Procopio introduced a recipe blending milk, cream, butter and eggs at Café Procope, the first café in Paris.

We know how hot Lagos has been, so I can only imagine that the rest of the country is also experienci­ng rises in temperatur­e. Ice cream always does the trick to cool me down on a hot day so I was excited when I got the invite to attend a new ice cream launch this past Tuesday.

Fan Milk (a subsidiary of Danone) has launched Go Slo, a premium ice-cream range in Nigeria. Go Slo was unveiled at a tasting event held in Lagos on 10th December 2019 and guests, including food bloggers, celebritie­s and media were treated to the first taste of Go Slo’s variants. I absolutely love ice cream and I am very particular about the quality of ice cream I indulge in; so, I wanted to do a quality check. “Go Slo is a premium ice cream brand made with Nigerians in mind and expertly crafted to provide a relaxing and indulgent experience that adapts to customers’ daily needs and lifestyles,” says Kola Adeniyi, the marketing manager.

Speaking on the product name, Adeniyi added that “Go Slo” is also a constant reminder to Nigerians to take a break from the fast-paced, hustle and bustle living, which in the long term could affect health and find time to savour the good things life has to offer. I find that the name is fitting for the objective of the brand. Nigeria is a country of hard workers and oftentimes hard work prevents one from being able to enjoy the simple pleasures of life. The name ‘Go Slo’ encourages consumers to take it easy and enjoy the precious moments of life.

“We believe that life should be taken at a slow and steady pace, and with this, we are urging Nigerians to find that balance”. Go Slo features four variants- Peanut Butter, Cookies & Cream, Salted Caramel, and Chocolate Almond. According to Adeniyi, this product range is made in Nigeria for Nigerians to excite varied taste buds. The company stated that Go Slo ice cream is now available in major supermarke­ts nationwide in 460ml and 320ml tubs with a recommende­d retail price of N1,550 and N1,150, respective­ly. I find this price to be quite affordable for the quality of the product.

Who else is heading to the nearest supermarke­t for some ice cream? And more importantl­y what flavours are you trying first?! Do let me know which one your favorite is. Mine has to be the salted caramel.

Singer, Seyi Shay has not been able to hold her emotions especially when she sees great talents in this ongoing Access the Stars talent hunt show.

And indeed, as one of the contestant­s was auditioned in Abuja centre, the wanna be star even broke down in tears on stage and within a twinkling of an eye, Seyi Shay followed suit.

Really, the Abuja auditions would certainly be talked about for a long time especially, with the drama, tears talents that were witnessed at the event.

From Mathias, the skinny sultry singer who brought Seyi Shay to tears, to Miracle, the girl who sings to make her late father proud, the Access The Stars auditions featured some truly emotional moments that kept the whole auditorium buzzing.

Even with all the built up emotions and tears here and there, the Abuja audition was also spiced with moments of comic relief. However, it didn’t take anything away from the emotional stories behind the music of these budding stars. But the emotional judges and contestant­s were not the only highlight of the Abuja auditions. Celebs who performed at the event practicall­y set the roof on fire and the whole auditorium lit up.

Fireboy was one of them and the young lad was on fire! He performed songs off his new body of work titled Laughter, Tears and Goosebumps.

The title of his album is very apt for the auditions as those words perfectly depicted the state so many of the contestant­s and guests were in whilst witnessing the Access The Stars Auditions in Abuja.

According to the organisers, the next round of auditions was held in Calabar at Venetian Arena along Murtala Mohammed Way on the 10th and 11th of December whilst the concert took place at the Calabar Stadium Car Park on the 13th December, 2019.

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