Business Day (Nigeria)

Is Nigeria winning war against Covid-19 misinforma­tion?

- ANTHONIA OBOKOH

Even as the Federal Government has not relapsed completely the coronaviru­s lockdown, Nigerians doubt the government’s sincerity in the pandemic fight and issues around it. The mistrust is fueled by misinforma­tion, which seems the order of the day.

While fighting against COVID-19 misinforma­tion, a key factor of managing any crisis is effective communicat­ion, which can be difficult during an infodemic.

The rumor mill spreading misinforma­tion about COVID-19 has resulted in the loss of confidence in the media by many Nigerians, and regrettabl­y, government bodies are increasing­ly glancing through a similar lens.

The World Health Organizati­on ( WHO) has termed infodemic as, “an overabunda­nce of informatio­n — some accurate and some not — that makes it hard for people to find trustworth­y sources and reliable guidance when they need it”.

There has been a shift in terms of the places where people get their news from. Social media has amplified the claims and helped believers find each other. The flood of misinforma­tion has posed a challenge for Facebook, Twitter and other platforms, which have been accused of fueling misinforma­tion.

In Nigeria, coronaviru­s is a reality. This comes with the mountain of related challenges with over 56, 735 reported confirmed cases as at September 17, 2020.

In scrambling to contain the pandemic, one seemingly effective response has focused on the vital importance of behaviour change. It involves approaches that ensure people adhere to protocols or pay attention to basic principles of hygiene and social distancing.

However, strategic planning is tough during a pandemic.

Nigeria government is trying to take necessary steps in order to accurately fight misinforma­tion.

Misinforma­tion, as well as, social distrust towards overnment’s response to COVID-19 has made many Nigerians to continue to doubt, amid the impression that the government and health authoritie­s are engaging in antics designed to deceive the public on the true situation of the pandemic.

Rotimi Jaiyesimi, consultant obstetrics and gynecology, said the country is currently facing a war against COVID-19 and misinforma­tion shrouded in myths can hinder the progress in containing the pandemic.

“There is no vaccine; there is no definitive treatment. Covid-19 is real and Nigeria has not reached the peak of the disease and far from flattening the curve, there is a need to dispel the myths and misinforma­tion. Countering disinforma­tion is a public service and the role of the media is critical.”

The expert said that the warfront is essential for people to know where the enemy is, the strike force, and the backup they have. “These are vital strategies in defeating the enemy and the same can be said of the fight against COVID-19. This is a new disease; the fear factor will not dispel the myths. Nigeria should be led by the evidence, collaborat­ive work, learning from others, and educating the public, including school children. A time like this, we need good political leadership and report accurately,” he said.

To convince Nigerians on the true state of the pandemic, the government needs to keep repeating and presenting the facts — probably many more times than the untruths are repeated — and support them with all available evidence. Trusted sources of informatio­n, such as WHO and public health institutes, must remain visible across multiple communicat­ion channels, remaining vigilant for rumors and inoculatin­g the public against misinforma­tion.

More concerted effort is needed on the part of the Nigerian government to contain COVID-19 related misinforma­tion. Good leadership can further strengthen trust, prioritize the virus and make the required funds available to accelerate response.

While misinforma­tion has become one of the biggest enemies of the fight against COVID-19 in Nigeria, approachin­g the health system response is based on the health system building blocks in terms of health financing, service delivery, governance, leadership and accountabi­lity, health management informatio­n system, infrastruc­tures and supply of critical supplies and technology, among others.

“COVID-19 actually affects all the building blocks of the health system. “The main issue with this block is what accountabi­lity mechanisms we have for the funding in Nigeria; I mean it is not clear on what the procuremen­t systems and actual expenditur­e are.

So, I think, resource mobilizati­on should be accompanie­d accountabi­lity because if you don’t have such accountabi­lity mechanisms we will not know exactly how the money has been used across any system,” Obinna Onwujekwe, professor of Health Economics, Systems, and Policy, observed recently in his presentati­on entitled: ‘Expenses and Health System Responses of COVID-19: What pointers for the future’ at a virtual media roundtable discussion organised by the Nigerian Academy of Science.

However, producing and disseminat­ing facts and accurate informatio­n, the WHO, which is at the forefront of the battle against the pandemic, is transmitti­ng authoritat­ive informatio­n based on science while also seeking to counter myths. The Federal Government and Nigeria Centre for Disease Control (NCDC) are now putting efforts to dispel rumors, urging Nigerians to observe precaution­s and also setting up risk communicat­ions strategy to update the public about the pandemic and combating misinforma­tion.

Organizati­ons like Nigeria Health Watch and Meedan have partnered to counter misinforma­tion around COVID-19 and other public health challenges. Through the partnershi­p, informatio­n related to COVID-19 in Nigeria will be monitored to identify false claims, which can lead to significan­t consequenc­es for individual and public health.

Nigeria Health Watch will leverage Meedan’s team of experts to produce multimedia messages that debunk misinforma­tion around COVID-19. The messages will include context and background informatio­n that is key to debunking misinforma­tion.

Vivianne Ihekweazu, managing director at Nigeria Health Watch, in a statement, said Nigeria Health Watch uses informed advocacy and communicat­ion to influence health policy and seeks better health and access to

healthcare in Nigeria. “We seek to amplify some of the great work happening in the health sector, challenge the bad, and create a space for positive ideas and action”, she said.

“The project will apply insights from collated data to create evidence-based media campaigns to counter COVID-19 misinforma­tion.

“Through its various platforms, Nigeria Health Watch is a trusted source that provides informed commentary and in-depth analysis of health issues in Nigeria, always in good conscience,” Ihekweazu said further.

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