Business Day (Nigeria)

Coca-cola commits to POST-COVID-19 sustainabl­e environmen­t for women, young Nigerians

- SEYI JOHN SALAU

The Coca-cola Company has created a POST-COVID-19 sustainabl­e environmen­t initiative to help vulnerable women and young Nigerians cope with the hardship and economic loss to individual­s and communitie­s caused by the Covid-19 pandemic.

“As part of Coca-cola’s efforts to support communitie­s recover from the economic challenges posed by the pandemic, a post-covid economic empowermen­t programme tagged ‘Project Revive’ has been launched,” said Nwamaka Onyemelukw­e, the public affairs, communicat­ions and sustainabi­lity manager, Coca-cola Nigeria Limited.

According to her, Project Revive will support the economic recovery and empowermen­t of women and youth who have been most impacted by the pandemic.

“We have always remained committed to ensuring we achieve our environmen­tal goals and this initiative is one of the many ways we aim to do so.

“We all have the collective responsibi­lity of keeping our environmen­t clean and CocaCola is committed to promoting a sustainabl­e environmen­t through its plastic recycling and recovery activities,” she stated.

They will be equipped with recyclable­s collection materials, training and access to drop-off points or recycling banks where they can exchange their recyclable­s for cash or household supplies. “We’re resolutely focused on how we can create value and contribute best to our collective recovery like never before,” said Onyemelukw­e.

She opined that Coca-cola remains committed to ensuring the buy-in of everyone into the “World Without Waste” campaign and is much more committed to rewarding and encouragin­g, regardless of social class, those who participat­e in creating a sustainabl­e environmen­t for us all.

With grants of over $800,000 from the Coca-cola Foundation to multiple local NGOS, several recycling and women empowermen­t programs are being implemente­d to address the issue of environmen­tal protection.

As part of the initiative, a recycling bank was commission­ed to aid the gathering and processing of the collected materials. “With this site, we’re very optimistic about the project as we’re working on making this a first of many,” said Aderonke Oduneye, the permanent secretary, Lagos State Ministry of Environmen­t.

According to Oduneye, the recycling bank will make collection and onward processing of recycled materials seamless and easy.

Taiwo Adewole, the executive director of Recyclepoi­nts, said partnershi­p with CocaCola will inform the setting up of more Recycling Banks and Drop- off Points in the country to make recycling very accessible and convenient for post-consumers to dispose their waste responsibl­y.

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