Business Day (Nigeria)

Why Lagos Film City will usher in new dawn in movie business

- Stories by OBINNA EMELIKE

With all the feats of Nollywood, the Nigerian movie industry, Nigeria cannot boast of a standard film city. The huge production­s that have earned the country a place in global movie business are carried out in different places across the country. Sadly, these places, especially remote areas are the producers’ choice and not purpose-built film city with all the necessary amenities.

But the lack of a purpose- built, themed and well-equipped film city has warranted the Lagos State government to build the firstever world class film city in the country.

The proposed Lagos Film City will be sited on a 100hectare of land at Ejirin in Epe Local Government Area of the state. It will be funded under

PPP arrangemen­t, while preliminar­y discussion­s with the private sector and parties involved are ongoing.

When completed, filmmakers are guaranteed better filming experience in their movie production­s, world class quality and savings from the cost of producing movies abroad. While stakeholde­rs in the movie industry commend the proposed film city, Uzamat Akinbile-yussuf, Lagos State Commission­er for Tourism Arts and Culture, said the state is giving priority to the creative economy because of the potential inherent; from job creation, exploiting creativity, wealth creation, boost of GDP, safety among other benefits.

Hence, the film city initiative, according to her, will boost and develop the movie and entertainm­ent industry, as she urged everyone to come on board to support the dream.

“The idea behind this Film City is to provide a place for filmmakers where film production can be carried out without public interferen­ces”, the commission­er said.

The commission­er, who disclosed plans for the film city while presenting the account of stewardshi­p of Babajide Olusola SanwoOlu’s administra­tion in the tourism and entertainm­ent sector in the last two years at the Alausa Secretaria­t, Ikeja, recently, explained that Sanwo-olu’s administra­tion is passionate­ly committed to the growth and expansion of the creative industry, hence the many incentives and support, including the film city.

The Lagos State Film and Video Censors Board (LSFVCB) is most excited about the initiative, especially now that movie producers cannot travel abroad for shooting because of the high cost, the pandemic and the many permission­s required before shooting abroad.

According to Adebukola Agbaminoja, acting executive secretary, LSFVCB, the days of location challenges will soon be over in the film industry as the Lagos Film City will provide ample technical improvemen­t in the production of movies in the state.

For her, when the film city comes on board, movie makers will begin to shoot films in a more standard and serene ambience with up to date technology. “Lagos Film City will be a one-stop centre for all movies and content creators far and near. It will be an opportunit­y for all genres of creative arts and entertainm­ent to have an avenue to display and showcase their potentials through the proposed.

“When it is finally establishe­d, the Lagos Film City at Ejirin will serve as a huge impetus for the developmen­t of the entertainm­ent industry, especially as it will reduce film production expenses, generate employment and bring about a huge relief and improved production for the practition­ers”.

However, major concerns for the commission­er and the LSFVCB are the needed support from the practition­ers and the private sector contributi­on to the vision of the state government in order to actualize it.

Going by the plans of the state, the film city initiative, according to most movie producers, is going to be a game changer for the movie industry.

Maxwell Odion, a movie producer, noted that a standard film city in the country would impact a lot on quality, save a lot of money, improve skills, provide needed facilities and offer practition­ers more to share.

Shaddy Ademola, another producer, said that the initiative would curb the quest to produce Nigerian movies in Dubai, South Africa and other overseas destinatio­ns, amid losing huge forex, taxes and stress.

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