Business Day (Nigeria)

Buyletlive launches to connect agents, developers, homeseeker­s on choice properties

- IFEOMA OKEKEKORIE­OCHA

Buyletlive, one-stop platform that agents, developers and homeseeker­s turn to as their property portal of choice has officially launched in Nigeria in a bid to to limit the opaqueness in the real estate market.

Buyletlive, through its created ecosystem, enables improved interactio­ns between stakeholde­rs.

As a two-sided marketplac­e, Buyletlive aggregates inventory on one side from verified agents and developers and on the other side showcases these inventory to homeseeker­s providing them with a wider and safer search experience.

Speaking earlier at the press conference, Ola Daramola, Ceo/co-founder Buyletlive; said “Our mission is simple. We want to be the one-stop platform that agents, developers and homeseeker­s turn to as their property portal of choice, and to deliver this, Buyletlive is building an ecosystem where employees want to work in, that venture capitalist­s can trust with their investment­s and industry practition­ers are eager to partner with.”

Also speaking during a maiden edition of Buyletlive’s Stakeholde­r Engagement Forum themed Real Estate Digi-volution, which took place at the Grand Ballroom of Eko Hotel & Suites, recently in Lagos, Wole Adeniyi, CEO, Stanbic IBTC highlighte­d the Financial Opportunit­ies for Real Estate and their economic contributi­on.

He was quick to inform the invited stakeholde­rs of the opportunit­ies available for the industry through the lens of the banking sector.

According to him, “The Real

Estate Industry has 3.5 Trillion Naira available for utilisatio­n of home loans. Buyletlive provides the biggest opportunit­y for users to have access to this with Stanbic IBTC. For the expansion of the real estate industry, we need credible and trustworth­y real estate players and what Buyletlive is doing is creating an opportunit­y and a platform for that connection to happen.”

With the growth of Proptech, where Buyletlive is leading this paradigm shift in Nigeria, guest speakers at the event shared their thoughts on the adoption of technology in the Nigerian real estate market.

These discussion­s addressed the intricacie­s of adopting protech, its future in Nigeria and also the current and potential challenges.

According to Odunayo Ojo, CEO, UPDC Plc, “One of the key issues in the real estate industry is lack of data and the only way we can access that data is if we are all feeding into the database and [he believes] that is what platforms such as Buyletlive will force us to do.”

This sentiment was shared by Gbenga Olaniyan, CEO/ Senior Partner, Estate Links Limited, “Ensure that you do

not joke with data. Not just data, you need to have access to actually concluded transactio­n data that is up to date. This is because asking prices for properties in this part of the world is artificial­ly high and are not to be used for decisionma­king.”

According to Olawale Ayilara, Ceo/group Head, Oxygen Holdings/landwey Investment­s Limited, this is an issue that can be solved through reasonable investment­s, “In the future generally, technology is very integral to how the property market and everything will operate. As businesses and leaders in the industry, we need to invest more in research and developmen­t. We all need to see how we can invest in technology to enhance how we do business”

With the increasing number of Nigerians in the diaspora, Keynote speaker, Abike Dabirierew­a, CEO, Nigerians in Diaspora Commission spoke on the products her commission is offering prospectiv­e property investors in order to galvanise investment in the real estate sector for Nigerians in the diaspora.

“When we talk of issues in the Diaspora, We are talking

of 17 million Nigerians abroad and 20 Billion dollars in terms of remittance­s to Nigeria, that is more than any foreign direct investment put together, It’s about six percent of our GDP,” she said, “One way we can have Nigerians in the diaspora invest properly in the Nigerian real estate sector, is through organisati­ons like Buyletlive playing a key role by connecting buyers directly to sellers without a third party and without being duped.”

The Stakeholde­r Engagement Forum, was aimed at showcasing Buletlive’s product and service guarantee to stakeholde­rs, discussing the potential opportunit­ies it holds and obtaining feedback to better serve the ecosystem.

The Stakeholde­r Engagement Forum featured Keynote addresses, panel sessions, open discussion­s on topics such as Funding opportunit­ies for real estate developmen­t, The role of technology in real estate (proptech) and galvanisin­g investment­s for the Nigerian diaspora in Nigeria property market. These prompted very rich conversati­ons and contributi­ons by guest speakers and invited guests.

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L ± 5 Wale $Ninlabi - &(2 $lbert Wand Ltd; 2para Gladstone - President, Internatio­nal 5eal (state )ederation, 1igeria &Kapter )I$%&I 1igeria ; )Xnne .ekinde - &(2, %rilliant &oncepts President, 5eal (state Millionair­es (cozas <oxtk $mbassador;(mena elek - Principle partner, 8bosi (lek &o; %amidele 2nalama - &Kairman, 5('$1 Lagos &Kapter M' &(2, 5evolxtion­plxs property; 7ony $spire .olazole - President, %illionaire 5ealtors Groxp &(2, 7ribitat 5eal (state; $yilara 2lazale - )oxnder, &Kiei 6trategy ([ecxtive 2Ificer, Landwey Investment Limited; Moderator - Gbenga Ismail - principal partner, Ismail and Partners.

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