Chivita 100% wins “most outstanding juice brand in Nigeria”

Chivita 100% fruit juice has been recognised as the “Most Outstanding Juice Brand in the Country” by the Marketing Edge Brands and Advertising Excellence awards in Lagos, recently.

The event, witnessed by industry leaders in marketing communication across Nigeria, was an evening of celebrating iconic brands, corporate institutions and outstanding individuals who have distinguished themselves in the industry.

Chivita 100% fruit juice, from the stable of Chi Limited, was adjudged the most outstanding juice brand in the country due to its consistency in the market, creativity and value as well as the top quality packaging of the juice that allows for the best delivery. The fruit juice also won the award because it remained the only 100% fruit juice available in Nigeria shelf with no preservatives and no added sugar.

Initiated by Marketing Edge, the award, over the years, became recognised as a viable and respected platform in the brands and marketing communication sector due to its indepth understanding and unbiased role in critical analysis of the sector.

Responding on behalf of Chi Limited, Mr Deepanjan Roy, the company’s managing director, expressed his gratitude to the organisers of the event for creating an excellent platform to recognise outstanding brands which have remained consistent in satisfying consumers needs.

He said that: “The award for Chivita 100% as the outstanding fruit juice brand only reaffirms Chivita 100% fruit juice’s position as the undisputable leader in the fruit juice category in terms of consumer preference.”