all the glitz and glamour, in moving forward, Arise Fashion Week has developed a program, Arise Fashion Management and Mentoring program, to financially empower some of the designers who showcased. Truth is, though most designers are very talented, they are constrained by lack of funds. It’s one thing for them to seek buyers but another thing to be able to meet their demands. Many designers cannot afford to make extra pieces because putting their collection together is a very expensive exercise no matter how small or big their pocket is. Also some of their product will be much better in quality, execution and finish if they can afford better tailors, not to mention better fabrics. With these two key factors lacking, the aesthetic is done the justice it deserves. Also, most times, after every show, designers are stuck with goods that can only fit model-size figures which limits their market greatly. Of course there are prerequisites to be eligible for the opportunity that AFMM provides. This will also encourage other designers in future to bring on their A game in the execution of their designs because it makes more sense to learn the ropes of the trade properly before proper investment can be made from any financial institution. Orode Imovbere, the coordinator of AFMM explains how the incentive works and why it is a very worthy venture. As usual, being first amongst equals, AFW has yet again raised the ante even higher and l do wish the selected designers on the final list of recipients good luck in their onward journey.
FASHION DIRECTOR/EXECUTIVE EDITOR