UNDERSTANDING YOUR FOUNDATION FORMULAS
Finding the right foundation formula is a bit like shopping for jeans—you have to try on a few before finding your perfect pair. And, similar to having different denims for different occasions, building a wardrobe of different foundations will help you face (literally) whatever comes your way. From sheer and natural to full-coverage creamy, here’s the lowdown on what you should know about the coverage, finish and skin care benefits of the most popular types of foundation.
Liquid - This is one of the most versatile formulas because of its range of coverage capabilities. Apply a light layer to impart a sheer natural finish, and add more to build up to medium or full coverage. Liquid foundations are also available in a range of finishes from matte and demi-matte to satin and dewy. A little goes a long way. Since liquid foundation spreads easily, a small amount can cover a lot of surface area on skin, and is easy to blend.
Cream - Available in either a compact or stick form, cream foundations generally provide more coverage than a liquid foundation but, thanks to their creamy nature, won’t settle into fine lines. They’re often a top choice for big events when you want a flawless, radiant look. They are also easy to tote around because they won’t leak and they come with a mirror.
Powder - Made in both loose and pressed forms, powders offer lightweight coverage when gently pressed into skin. It can also be layered on top of other foundation formulas for additional coverage or as a setting powder. Plus, compacts are easy to slip in your purse for touch-ups throughout the day.
BB/CC - This new generation of hybrid formulas (half skin care, half foundation) originated in Asia is now a beauty staple. BB (Beauty Balm) and CC (Colour Correcting) Creams are loved for their ability to provide medium coverage while also offering skin care ingredients like antioxidants, sunscreen and hydration.
Cushion compact - Cushion compacts are sponges soaked in fluid foundation (thinner than liquid) embedded in a compact. You press a puff applicator onto the sponge to release the formula, then press the puff against your skin for an airy, seamless application. These formulas tend to have a higher SPF protection than other formulas and also contain good-for-your skin antioxidants. The thin, fluid-like consistency of the foundation makes it easy to layer touch-ups throughout the day without feeling or looking caked on. 22
MAKE UP FOR EVER POWDER FOUNDATION BOBBI BROWN LIQUID FOUNDATION COLOUR CORRECTING FULL COVERAGE CREAM LANCOME MIRACLE CUSHION MODEL FOR DAVID MARTINS PHOTOGRAPHY