CONSUMER EXPERIENCE IN NIGERIA’S HOSPITALITY INDUSTRY REDEFINED WITH “AURA” BY TRANSCORP
Leading African hospitality brand Transcorp Hotels recently launched “Aura”, a digital platform that connects individuals to unique homes, great food, yoga, and more remarkable and memorable leisure experiences.
The launch event, which took place in Abuja, Nigeria at the Transcorp Hilton, was graced by His excellency, the Vice President of Nigeria Prof. Yemi Osinbajo, Chairman Transcorp Group Tony O. Elumelu, Minister of Justice of Nigeria, Abubakar Malami, Speaker, House of Representatives, Femi Gbajabiamila, and a few other notable personalities.
According, to Prof. Yemi Osinbajo, the platform is coming at a time when the nation’s hospitality industry was recovering from a downturn occasioned by the COVID-19 pandemic. He said the platform would provide a significant avenue for small businesses in the industry to grow.