The Social Media Currency.

To be honest, I was one of the last people to catch on to the importance of influencers and numbers. As a matter of fact, in some circles, the highest currency right now seems to be the number of your social media following. And by numbers, I mean your social media following. It’s more important than anything else you can add to your CV. And there’s also the thing about having the right followers. It has become your worth.

Some of you might not believe it, but once you earn the tag “influencer”, you are entitled to privileges like getting paid to attend events, free luxury items and even all expense-paid holidays abroad. These influencers typically charge between $600dollars to $2500 for a post on their Instagram feeds, with the high scorers (those with multiple millions of followers) regularly demanding upwards of $8000. And yes, they charge in dollars! Amazing right? I know. It is an odd job, but I tell you, it’s real and all part of a new culture that seems here to stay.

Currently, Enioluwa Adeoluwa is one of those leading the pack. You can read more about him in the article titled. ‘’From Ekiti to the World- Here’s the story of Eni and how he’s taking over, one post at a time.’’ 2022 has indeed been Eni’s year. He shot to fame barely two years ago, in the middle of the 2020 global pandemic and has managed to bag the most mouth-watering international deals just by having fun and being himself. It’s exciting to see how the internet has created alternative ways for our younger ones to earn a legit living while sharing their creativity with the world. Like everything that comes with change, this might be another passing phase. Whatever the case, I hope our influencers do take advantage and make the best of it.

Is going Vegan now a thing? I hear it is. I once decided to stay away from meat and couldn’t go past a day. If you are like me and are considering dabbling into it again, Bukola has narrowed down four restaurants here in Lagos with special vegan options for you. I intend to try out one of them this week. You should too! What are you up to for the rest of the day? She also has an interesting list of fun things to do in case your weekends feel a bit monotonous. Whatever you decide on, don’t forget to have fun, breathe and just live. Once the hours go by, you can’t get them back.

Love,