MTN Assists Customers to Achieve New Year Resolutions

MTN Nigeria has partnered 10 lucky customers to enable them accomplish their New Year resolutions that were made using the My 2015 BetterMe app.

The partnership is a rare demonstration of commitment and innovation, displayed by MTN.

Primed as the go-to app for self improvement within the Nigerian mobile space, the MTN My2015 Application enables customers achieve more by providing access to information around healthy lifestyles, self improvement programmes, education, public holidays, prophesies for the year and security, among others. Using the 2015 resolution feature on the app, MTN subscribers were encouraged at the beginning of the year to upload their 2015 resolutions.

As a reward for their efforts at being better, the partnership will see MTN assist 10 customers to achieve their 2015 resolutions uploaded on the My2015 App, ranging from weight loss, financial guidance, professional certification, entrepreneurial training, among other life enriching opportunities.

Speaking at the presentation of winners of the initiative, the Chief Marketing Officer of MTN Nigeria, Mr. Bayo Adekanmbi, expressed the company’s willingness to demonstrate its values while keeping its promises to exceed customers’ expectations and set bench marks in helping them become better people. According to Adekanmbi, “We are celebrating people that we would call the better me generation. People who have left the ordinary and have used the power of the internet to redefine who they are. People who have codified their aspirations through MTN and are willing to go the extra mile to become better”.

“We are happy that some people took the challenge seriously and trusted MTN as a partner in their quest to become better.

This explains why we have gone the extra mile of picking people randomly whose resolution mean a lot to us and can provide inspiration to other people, partnered with them and make their resolutions become reality,” he added.