Polo Avenue Hosts Genevieve Magazine Online Launch

Nigeria’s leading luxury boutique, Polo Avenue, recently opened its doors to prominent fashion designers and lifestyle enthusiasts in Lagos as it played host to the recent online media launch for leading women’s lifestyle magazine brand Genevieve.

The Polo Avenue boutique, which is revered for its innovative approach in representing women’s fashion within Nigeria’s growing luxury market hosted the event in show of appreciation for the contribution of Genevieve magazine to the advancement of fashion, lifestyle and the Nigerian woman in all spheres of life.

Speaking at the event, Executive Director of the Polo Luxury Group, Jennifer Obayuwana stressed that Polo Avenue decided to identify with Genevieve magazine’s laudable efforts and achievements in positively amplifying the voices and success stories of Nigerian women from all works of life.

Obayuwana added that “women have a mandate to consistently utilize their platforms in illuminating and honouring the achievements of Nigerian women and their legacies.”

Responding, Editor-in-Chief of Genevieve Magazine, Mrs. Betty Irabor, thanked the Polo Avenue boutique for hosting the successful soiree. She expressed gratitude to the brand for associating itself with positive activities, which all together inspire the dignified representation of Nigerian women in particular, across Africa and then the globe.

Irabor added that “the newly launched online platform is indeed distinctive in that it will visibly highlight and celebrate the exemplary achievements of young and old Nigerian women, steadfastly upholding their legacies”.

The magazine’s online media launch event, which is in furtherance of its objective of engaging more with its priority audience was full of glitz and glamour and graced with the presence of renowned fashion designers Mai Atafo, Lanre Da Silva Ajayi amongst other notable names.