Alienware Celebrates 20 Years

Gaming pioneer and subsidiary of Dell, Alienware, has rolled out a new line-up of VR-optimised products at this year’s Electronic Entertainment Expo (E3) in Los Angeles, as it celebrates its 20th anniversary as a trailblazer in specialty high-performance PC gaming systems. The products launched at E3 this year include the new Alienware Aurora, a mid-tower desktop with full-scale power and performance. Despite having a smaller footprint than the previous Aurora, it boasts even more dedicated graphics and overclocking potential, including the latest generation NVIDIA GeForce cards, for 4k gaming or even up to 12k gaming as a dual-graphics capable desktop. Commenting on the company’s milestones and the product unveiling, the Country Manager, Dell Nigeria, Akin Banuso observed that Alienware is targeting gamers looking for the best experiences in PC gaming and virtual reality. Also introduced in Los Angeles was the Alienware Alpha compact desktop, described as the perfect Windows gaming system for virtually any room. The Alpha’s compact design comes fully upgraded with an NVIDIA GeForce GTX 960 GPU with 4GB of GDDR5 memory. Also configurable with a new AMD Radeon graphics option, the new Alpha boasts better frame rates at higher resolutions and higher settings. The Alienware 13 OLED notebook and the Alienware Area-51 desktop were also launched at the Expo.