THISDAY

Ecobank Wins Award

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Ecobank said it won the ‘Best Digital Strategy Award’ at the Retail Banker Internatio­nal awards ceremony held in London recently.

The bank explained that its digital strategy leverages digitalisa­tion for scale and ubiquity and is the key plank in its ambition to be the top consumer financial services franchise in Africa and to achieve its target of serving 100 million customers.

A statement explained that the Ecobank Mobile App, which has already been downloaded by over five million people, is a unified banking app serving 33 African countries, enabling 24/7 banking services and transactio­ns in 18 different currencies and in four major languages: English, French, Portuguese and Spanish.

Commenting on the award, the CEO of Ecobank, Ade Ayeyemi said: “This award is a real vote of confidence for the hard work of everyone at Ecobank and the massive strides that we have made in meeting the changing ways that consumers are demanding to engage with their bank.

I’m delighted that Ecobank has achieved this recognitio­n and rest assured that it will strengthen our determinat­ion to be the bank of choice for Africa by further developing our products and services to meet our customers’ needs.”

“Ecobank’s digital strategy leverages innovative technology to give Africans the convenienc­e of 24/7 banking wherever and whenever they want. As a pan-African bank we’re absolutely committed to meeting the rapidly changing demands for convenienc­e and functional­ity that Africans need and demand. It’s part of our ethos and it is also a major step towards eradicatin­g financial exclusion from the continent.”

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