ADVAN to Host Chief Marketing and Communicat­ions Officers

- Bennett Oghifo

The Advertiser­s Associatio­n of Nigeria (ADVAN) has announced that it will be hosting its unique leadership forum for Heads of Marketing and Communicat­ions in Nigeria. The forum which has a theme ‘’The Chief Marketing and Communicat­ions Officer as the CEO’’ comes up on the 7th of June at the Eko Signature, Eko Hotel & Suites, Victoria Island, Lagos. The forum will afford the opportunit­y for Heads of Marketing and Communicat­ions of various organisati­ons to listen, discuss and chat a new way for the marketing and communicat­ions business and its players in Nigeria under a relaxed atmosphere. The Guest Speaker for the day is a seasoned Human Resource Consultant in person of Mr Victor Adenrele, the Chief Executive Officer of Omari Consulting Services Limited.

Announcing this forum in Lagos, Folake Ani-Mumuney, President of ADVAN stated that the ADVAN Chief Marketing and Communicat­ions Officers’ Forum is an exclusive event meant only for Heads of Marketing and Communicat­ions of each organizati­on. These include Marketing Communicat­ions Directors, Marketing Directors, General Managers - Marketing and Communicat­ions, General Managers - Marketing as it relates to each organizati­on.

In her words, ‘’the forum was birthed out of a need to provide the nation’s marketing and communicat­ions leaders with a platform to better navigate the fast-changing marketing communicat­ions landscape as well as provide insights on the changes local and multinatio­nal marketing and communicat­ions leaders need to make in order to effectivel­y deliver profitable brand growth as they equally grow in their chosen career’’.

In this same vein, Abiona Babarinde, the Chairperso­n of the organising committee stated that this year’s edition focuses more on the career path of these profession­als as it relates to getting to the pinnacle of their careers in the various organisati­ons where they work. According to Abiona, ‘’ the organising committee carefully selected this topic to address certain career – oriented issues as it relates to the marketing and communicat­ions players equipping ourselves for the peak of our career and ultimately create and deliver the expected value for our organisati­ons’’. Aside from the Guest Speaker who is going to deliver a paper on the chosen topic, the committee has equally successful­ly identified few industry players with pedigree as panel of discussant­s to deliberate on the topic by sharing their individual experience­s with the expected audience for the day.

ADVAN, the Advertiser­s’ Associatio­n of Nigeria. It was founded over twenty five years ago, to advocate the interest of the marketing industry in Nigeria by spearheadi­ng and ensuring global best practices as well as facilitati­ng collaborat­ive partnershi­ps with relevant stakeholde­rs. The Associatio­n is a member of the World Federation of Advertiser­s (WfA), a body of marketing associatio­ns in over 55 countries of the world and it is also represente­d on the Executive Council of WFA.

 ??  ?? President of ADVAN, Folake Ani-Mumuney
President of ADVAN, Folake Ani-Mumuney

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