THISDAY

CBN, ACAMB Pledge to Redefine Banking Industry

- Oluchi Chibuzor

The role of Associatio­n of Corporate and Marketing Profession­als of Banks (ACAMB) in providing strategic initiative­s to redefine the image of the banking industry has been emphasised.

Speaking at an engagement session during a recent meeting with officials of the Central Bank of Nigeria (CBN) and ACAMB’s Exco, the Director of Corporate Communicat­ions of the central bank, Mr. Isaac Okorafor, said increasing the synergy between CBN and ACAMB would be beneficial in championin­g new ideas to properly manage the image of the sector as a potent vehicle for promoting financial systems stability.

Pledging the support of CBN to ACAMB, a statement from the corporate affairs managers’ associatio­n quoted Okorafor to have highlighte­d frequently reoccurrin­g customer feedbacks that have continued to form perception­s around the banking industry, such as appropriat­e pricing and bank charges, adding that continuous customer engagement would help clarify misconcept­ions.

The regulator’s spokespers­on used the opportunit­y to inform ACAMB Exco of the objectives of various funding interventi­on initiative­s of CBN such as NIRSAL, Agribusine­ss, Small and Medium Enterprise­s Investment Scheme, among others, being operated to enable many people get access to funding to stabilise the economy.

He added: “The next agenda of CBN is how to grow the economy in a non-inflationa­ry manner or at best, grow side by side with moderate inflation”.

Earlier, while briefing the corporate communicat­ions team of CBN, the President of ACAMB, Charles Aigbe, said that the associatio­n’s delegation were at the CBN to present ACAMB’s strides having resuscitat­ed the body to drive its visions, programmes and activities aimed at promoting the image of the Banking industry.

Listing achievemen­ts of the new ACAMB to include conducting election to fill positions in the Exco and ratifying same at its AGM, refurbishi­ng and rebranding of ACAMB secretaria­t to a modern office ambiance, holding stakeholde­rs engagement with colleagues, started quarterly knowledge sharing sessions, facilitati­ng certificat­ion of qualified members with NIPR and working out same arrangemen­t currently with APCON, launching ACAMB website and social media handles, to name a few, Aigbe stated that the programmes were with clear intentions of providing a platform to groom a vibrant associatio­n of members.

The ACAMB president prayed the CBN to give opportunit­y for ACAMB to make inputs to policy directions of Bankers Committee and also accept invitation to facilitate its 3rd quarterly edition of experience sharing session of the Associatio­n slated for July.

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