MTN Hosts Celebrities
Aspartofcommitmenttoensurecustomersatisfactionthroughdigital inclusion, MTN Nigeria’s digital music streaming service, MusicTime, hosted an exclusive event for celebrities to experience first-hand, the uniquepropositionoftheMusicTimeAppattheMTNRooftopLounge in Lagos recently. The event had in attendance celebrities which included Olisa Adibua, Oladapo‘D’banj’Oyebanjo,Olanrewaju‘SoundSultan’Fasasi,Sodamola‘DJ Spinall’Oluseyeandahostofothers.Tooptimisethelisteningexperience forthestakeholders,theDJsstreamedsongsfromMusicTime!asalive demonstration. Speaking on MusicTime, the CEO for MusicTime, Mr. Oye Akideinde, said: “We are excited to create this innovative solution that tackles two prominent issues with music consumption in Africa: Data and Ease of Payments. MusicTime! is a service that understands and accepts our cultureswhilemakinganimpact.Inadditiontobeingpocket-friendlyand priced properly for the African market, MusicTime! provides access to musicforeveryonewithoutborders,puttingtheusersincontroloftheir music consumption. Our intention is to build a digital music service that understands both the taste and economic standing of Africans.” During the Hangout, industry stakeholders, including Praise ‘Praiz’ Adejo, Oye Akideinde, Donald ‘Djinee’ Osayamwen, and Funso Finnih were engaged in a panel session to discuss the future of music in the advent ofdigitalization,whiletakingcognizanceofcurrentmilestonesNigerian artistes have attained.