BSG, FRSC Commence Campaign


The Beer Sectoral Group (BSG) of the Manufactur­ers Associatio­n of Nigeria (MAN), in partnershi­p with the Federal Road Safety Corps (FRSC), has kicked off the ‘Don’t Drink and Drive’ campaign Park Rally in Lagos State. The campaign, which is aimed at encouragin­g and promoting responsibl­e drinking will hold rallies in 20 bus parks in Lagos, 10 parks in Rivers State and 10 in the Federal Capital Territory, Abuja from December, 2019 to February, 2020. The campaign’s message will be deployed through social media, billboards and posters to reach drivers across the country. BSG had earlier launched the ‘Don’t Drink and Drive’ campaign to create awareness on the issues and dangers of drunk driving. Speaking at the kick-off ceremony, the Executive Secretary of BSG, Mr. Tony Eneh, said the group was happy to give back to the country by creating awareness on the dangers of drunk driving through the campaign. He further stated that with the use of breathalyz­ers donated by the Beer Sectoral Group, FRSC can achieve deterrence, having discovered those driving under the influence of alcohol. According to him, “the breathalyz­er is globally capable and reliable with a 65,000 memory capacity. While undergoing the park rallies, the FRSC officials will deploy them effectivel­y in testing the driversbef­oreandafte­rembarking­onajourney.Therecords­ofthetests results across the parks will also help the corps with data gathering”, he said.

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