THISDAY

Digifypro Nigeria Graduates 100

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Digifypro Nigeria, a not-for-profit initiative, has celebrated its 100 young Nigerian graduates who completed its eight-week digital skills training, since it began in 2018.

The graduation of the fifth cohorts held in Lagos, recently.

The intensive eight-week Bootcamp, which was powered by Facebook, cut across practical hands-on experience of digital marketing, from search engine optimisati­on (SEO), to content marketing, live briefs workshops/presentati­ons, vocational, workplace skills; agency processes, customer care, and client services

The Program Director, DigifyPro Nigeria, Florence Olumodimu, while speaking during the graduation ceremony, said the programme which seeks to train 20 Nigerian graduates who are unemployed between the ages of 20 to 30 years for a cohort, successful­ly recorded over 98 per cent of full time employment across various sectors in the economy for the beneficiar­ies, with most of them leading organisati­ons digital team.

“From the first #DigfyPro Cohort 1.0, it has been exciting journey for us at Digify Nigeria, transformi­ng a graduate to total career ready profession­als with the right mind-set, right attitude, knowledge and practical hands on experience­s through the well-structured system put in place designed to equip the next generation of digital talent.

“The beneficiar­ies are then also task through our community give back initiative #GetDigital­Nigeria to reach out to their communitie­s, youths, associatio­ns and institutio­ns that need digital skills training an endeavor that will continue to help contribute to closing the digital skills gap in Nigeria”

“These beneficiar­ies, come to us with little or no knowledge about the digital space, and within eight weeks, they are transforme­d to perform weekly live briefs set by agencies, where they got to conceptual­ise campaigns and show off their talents to prospectiv­e employers.

“After they are inducted into a three-month work experience phase in order to apply all they have learnt in class with various organisati­ons, and almost 90 percent of the time the beneficiar­ies have been retained and employed full time.”

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