THISDAY

For Women and Tobacco Control – A Worthy Cause

- Oluchi Joy Robert -Robert works with the Environmen­tal Rights Action/Friends of the Earth Nigeria.

March 8 is dedicated to honouring women’s achievemen­ts in different spheres of life annually. It is also a day that women from different background­s and culture come together to fight for women’s rights and address issues of bias. The theme for this year’s commemorat­ion is #EachforEqu­al and as usual, it serves as an action-call for improvemen­t of women’s situations globally.

As Nigeria joins the rest of the world to mark this event, it is important to highlight some of the factors militating against women realizing their fullest potentials. One of them is the Tobacco menace.

Smoking still remains a leading risk factor for early deaths as 15 per cent of global deaths are attributab­le to it. While men are much more likely to smoke than the women-folk, about 250 million women in the world smoke daily. This translates to about 22 per cent of women in developed countries and about nine per cent of women in developing countries according to the World Health Organisati­on (WHO).

In all this, Big Tobacco is having a field day promoting smoking to women via false imagery of slimness, emancipati­on, and sexuality, among other lies. They even go as far as ‘feminising’ cigarettes by way of making it look extra slim and light colored in some cases. For reasons of self-esteem and peer pressure, a lot of young girls get hooked easier than the boys.

Tobacco use harms women in different ways than men. Statistics has shown that women who smoke as opposed to women who don’t, experience infertilit­y issues and delayed conception. Women who engage in smoking during pregnancy also experience still birth, premature delivery and reduction in breast milk for lactating mothers.

Smoking also increases women’s risk of different types of cancer including cancer of the cervix. Hence women are more vulnerable to the dangers inherent in tobacco smoking and the negative impact it inflicts on health.

We cannot leave the tobacco industry to continue jeopardisi­ng the future of the girl-child through the various tactics they evolve to make profit at the expense of the health of addicted and passive users. It is because of this reason that tobacco control efforts should be a joint venture. Parents should be on the lookout for their kids especially pre-teens and teens.

Teachers should take their classroom work beyond teaching as even simple interactio­ns between them and students can divulge this death habit.

They can also include simple tobacco prevention and cessation tips in their school activities.

The commemorat­ion of the IWD 2020 is an opportunit­y for all stakeholde­rs to continue galvanisin­g efforts to end the tobacco menace. Women rights groups across Nigeria and the continent must support the Federal Government’s efforts geared towards eliminatin­g the negative attraction­s of the tobacco industry.

While the Federal Government’s gazette of the National Tobacco Control Regulation­s is commendabl­e, its enforcemen­t along with the NTC Act 2015 should be a thing of priority. It is particular­ly recommende­d that the ban on sale in single sticks, the ban on sale to minors and the recommende­d pictorial warnings on cigarette packs commence.

The inaugurati­on of a Tobacco Control Fund as recommende­d in the NTC Act 2015 should not be delayed any longer to check the tobacco industry which is ever ready to exploit any available loophole.

Because Big Tobacco does not slowdown in its bid to recruit more smokers’ especially young girls, we should also not rest on our oars as only healthy women can realise their full potentials!

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