Culture, Ethnic Rivalry and the Role of the Media

A paper delivered by the Chief Press Secretary to the Governor of Kwara State Rafiu Ajakaye at a one-day seminar organised by 400 Level Students of Kwara State University Malete on April 16, 2021

Ifeel honoured to be asked to give an address on this important national discourse which, in my opinion, is at the core of Nigeria’s national security crisis. The topic — Culture, Ethnic Rivalry and the Role of the Media — is especially important because of this audience. In the next one year or thereabouts, many of you in this hall and your contemporaries nationwide will likely hold the key to what we read and how we read them in the media, whether conventional or the new media. Our perception of ourselves as Nigerians — Igbo, Fulani, Yoruba, Hausa, Ibibio, Muslims, Christians, farmers, herders, and many others — will be shaped largely by what you write, how you write it, and the language you choose to write it. In Kwara here, for instance, the language of the media in reporting issues bordering on ethnic and religious relations will go a long to determine whether a Fulani Prince from the Sheikh Alimi dynasty will be friend to an Igbomina Prince from Kwara South.

I implore the academics in this gathering to kindly let me jump over the niceties of defining what culture and ethnicity mean. I believe these are terms we are all used to. Going into definitions may tempt us into going into subtopics of the complicated issues of culture and ethnicity.

However, what we cannot run away from is the fact that we come from different backgrounds and had indeed been raised to see things in different ways — often time based on sociocultural and religious perception of things in our own ‘environment’. This is sometimes called the implicit bias, which is considered to be unintentional or unconscious stereotyping. Nonetheless, it is agreed that people differ whether in their tongues, idiosyncrasies, physical frame, or even belief system. Above all things, however, we are first and foremost humans and descendants of Adam.

The interesting fact again is that our world will get increasingly more complex as we evolve, and it would take more than profiling along ethnic and cultural differences to build a society that can weather the challenges of the 21st century.

Shamit Saggar, author of the famous book Pariah Politics, made this point more pungently when he remarked that: “This century is likely to see more movement across the globe by more people than at any time in human history. To put it in another way, more of us would be encountering more people different in many ways from ourselves than any of our ancestors…. “We already know that increasingly, the first great battle for the twenty-first-century humankind will be to live sustainably with our planet. It is becoming clear that the second great struggle will be to live with each other ‘graciously’ in the words of Isaiah Berlin.”

Discussing a subtopic he called Reputational Politics, Saggar added that “at the start of the twentieth century, British and American societies were filled with influential assertions that the absorptive capacity of either country immigrants had been reached. This was not based solely on calculations about homes, jobs, or hospitals, but rather couched in terms of foreign, alien threats to the perceived Anglo-Saxon inner character of these societies.”

I believe those words of Saggar were as true of the identified American system yesterday and today as they are today about Nigeria where, despite attempts to bridge the gap, people are getting increasingly territorial and stoking the ember of discord under whatever guise.

So where is the media in all of these? The role of the media is critical in peaceful coexistence and development. Our perception of one another, the nature of our relationship, and the kind of rivalry that exists in our communities are largely influenced by what we read or see in the media. For example, headlines like Fulani herders burn churches in Katsina; Odua People’s Congress closes Igbo shops in Alaba market; Niger Delta militants kill Hausa traders in Port Harcourt are inimical to corporate existence of the country.

The media is encouraged to align with peace journalism, rather than war journalism which I’m afraid seems to be in vogue in our country today. War journalism plays up the so-called ‘elite positions’ which hardly represent the views or dreams of the majority. War journalism favours reporting only the differences between (warring) parties and downplays their similarities, previous agreements and progress on common issues. In its worst form, war journalism props up the concept of zero sums. Renowned scholar of international relations Joshua Goldstein says zero sums is an extreme case where a party feels that its own survival is guaranteed only when and if the other party ceases to exist. We have a perfect example in how a section of the media constantly frames the herders-farmers crisis in zero sums terms, often deploying ethnic slurs like Fulani herders in the process. It is assumed that farmers can only survive if herders are perpetually demonised and vice versa. This zero sums reporting style in a section of the media has led to a dangerous national narrative, the consequences of which are better imagined.