SUBOMI SUJIMOTO: CONTRADICTION IN SALES

This ‘bobo’ can make noise. I just tire. His latest noise is the one about 1% of something and the rest of us who do not belong to that one should look away. Such a brilliant concept. I love it. Arrogance in sales. It’s very bewitching and attractive. The campaign targets a very niche market and deliberately snubs those who are not in that category. It does not mince words; it just asks the rest of us to go away. But the problem here now, is that this bobo now goes to put the advert on ‘Linda Ikeji blog’ where the remaining 99% of us are there gossiping and talking about fried plantain.

I just laugh at the tardiness. You are professing a niche market and arrogant positioning and you jump into a whirlpool of the retail market. Over 2m people are there daily looking for Bobrisky’s hairy buttocks and seeing who Tontoh Dike will be dating next and who Jim Iyke is threatening to beat.

As if that was not enough, one day, I was in my office thinking of what to do when some scraggy looking youths bounced in. Sorry sir, they echoed, we are from Sujimoto and we are selling real estate. I said which one, the 1% of the 1%? They said yes. Can we brief you? I just laugh. This Sujimoto na ‘chinese film”.

So, I come be 1% of the 1%? I say to them ‘Please, I am amongst those people on your billboard. You are asking to look away ooo. The leader of the team, one young skinny but very beautiful lady who looked like she was just coming from Choir Practice at the Methodist Eleja Church in Oke Metta, replied and said- Bro no mind that one, you go buy house? Piss catch me. Suji bobo hustle is real mennnnnn !!!!!