In­side Sto­ries to high­light the fu­ture of en­trepreneur­ship

Muscat Daily - - NATION -

Mus­cat- It might be big busi­ness that grabs the head­lines, but lo­cal en­trepreneur­s and small firms are play­ing their part in de­liv­er­ing jobs, growth and pros­per­ity for peo­ple across Oman.

Ac­cord­ing to a state­ment by Ithraa, ‘ Whether it’s the lo­cal cof­fee shop we visit in the morn­ings, the nearby man­u­fac­turer that em­ploys a fam­ily mem­ber, the tour guide neigh­bour who takes tourists round or the tech firm set up by friends that is de­sign­ing apps to meet our ev­ery­day needs, we all reg­u­larly in­ter­act with small busi­nesses to some de­gree.

‘While these com­pa­nies might only seem to touch our lives in small ways, their over­all im­pact is shap­ing Oman’s cities and re­gions, pow­er­ing the sul­tanate’s di­ver­si­fi­ca­tion and trans­form­ing ap­proaches and at­ti­tudes to em­ploy­ment.’

The road ahead for these lo­cal en­trepreneur­s, the op­por­tu­ni­ties the global mar­ket­place presents them and the chal­lenges they face as they deal with the hur­dles of the Dig­i­tal Econ­omy will be the topic of Ithraa’s fi­nal In­side Sto­ries ses­sion of the year, ‘The Fu­ture of En­trepreneur­ship.’

The ses­sion will be held at the Public Au­thor­ity for Civil Avi­a­tion Train­ing Cen­tre, North Al Hail, on Tues­day at 7.30pm.

“Bar­ri­ers to en­try to en­trepreneur­ship have been low­ered - these days get­ting your start-up off the ground re­quires only a lap­top and an In­ter­net con­nec­tion, giv­ing lo­cal en­trepreneur­s easy ac­cess to a world of consumers and sup­pli­ers,” re­marked

Ishaq al Bu­saidi, Ithraa’s di­rec­tor gen­eral of Mar­ket­ing & Me­dia and or­gan­iser of the pop­u­lar In­side Sto­ries ini­tia­tive.

“And as our com­pa­nies re­shape them­selves to com­pete in to­day’s in­ter-con­nected mar­ket­place, the pos­si­bil­i­ties for en­trepreneur­s are ex­po­nen­tial.”

Bu­saidi, said that Omani en­trepreneur­s have a bur­geon­ing ecosys­tem of sup­port in which or­gan­i­sa­tions across the board are col­lab­o­rat­ing to pro­vide start-ups with men­tor­ing, guid­ance, ad­vice, fi­nance and sta­teof-the-art of­fice space.

Bu­saidi also in­tro­duced the panel for the event: Sayyid Dr Ad­ham al Said of The Firm would be mod­er­at­ing the de­lib­er­a­tions of Yousuf al Harthy from Oman Tech­nol­ogy Fund, PDO’s Dr Mo­hammed al Mughairi, Rasha al Mahruqy from Pro­tiv­iti, Nasr al Saleh, Re­new­able Marine Fu­els and Mulkie al Hashmi of the Na­tional Busi­ness Cen­tre.

Free seats can be re­served by email­ing name and mo­bile num­ber to: in­sidesto­[email protected]

Ishaq al Bu­saidi

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