OCEC hosts UFI’s first Exhibition Management programme
In a major boost to Oman’s growing exhibition industry, the Oman Convention & Exhibition Centre (OCEC), in association with the Global Association of the Exhibition Industry (UFI), launched the first Exhibition Management Degree programme in the sultanate.
Called UFI-EMD, this intensive course is seeing the attendance of several organisers, suppliers and venues working in the exhibition industry.
The learning programme’s foundation is based on UFI’s reputation for excellence and tailored to cover the vital aspects of running a successful exhibition in theory and in practice. The course in Oman is targeted at businesspersons, government officials, citizens, expatriates, individuals as well as companies connected with the exhibitions industry.
Hosted by OCEC, the UFIEMD programme consists of four modules and total of 150 hours of on-site courses and elearning sessions delivered by a group of internationally renowned instructors and exhibition industry experts.
Said al Shanfari, CEO, OCEC said, “The UFI-EMD course has been introduced at the right time, when Oman is seeing a big switch towards diversifying its economy. Oman has proved that it has resources, the beauty, the infrastructure, government support and of course, the talent to become an events and exhibitions hub. As the sultanate brings more events and tradeshows home, it is vital that its talent is also honed to meet the requirements that these opportunities bring along.
“This exhibition management programme is hence a vital tool for everyone related to this industry and for boosting in-country value. We at OCEC are proud to be hosts for this program and are certain that its results will be seen in the many successful events that Oman will host in the future.”
Participants receive a certification upon completing all four modules.