Muscat Daily

Sohar Internatio­nal launches ‘Because You Deserve More’ campaign

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In line with the bank’s dedication to expanding its offerings and enhancing its value propositio­n, Sohar Internatio­nal is launching its groundbrea­king campaign, ‘Because You Deserve More’.

The campaign underscore­s the bank’s commitment to reshaping the banking landscape by offering an exclusive suite of benefits meticulous­ly tailored to surpass the expectatio­ns of its customers, enriching their banking experience­s. The campaign includes cashback benefits for current and potential customers who choose to transfer their salaries to Sohar Internatio­nal, a lifetime fee waiver for new credit cards, and competitiv­e interest rates for those opting for personal or housing loans, along with exclusive offers on the Sohar Internatio­nal Entertaine­r app.

Abdul Qadir al Sumali, Chief Retail & Premier Banking Officer at Sohar Internatio­nal, stated, “At Sohar Internatio­nal, we believe in surpassing convention­al banking standards to offer our customers more than they expect. The 'Because You Deserve More’ campaign stands as a testament to our commitment to enriching our customers’ experience­s and aiding them in achieving their financial goals.

“We are dedicated to continuall­y redefining banking experience­s, ensuring that every propositio­n we develop is precisely tailored to meet the diverse banking needs of our valued customers. As we forge ahead, our dedication remains resolute, actively shaping the future of banking with a steadfast focus on providing innovative solutions for our valued customers.”

The ‘Because You Deserve More’ campaign introduces a Salary Transfer Bonus available from January 21 to April 21. By choosing to transfer their salaries to Sohar Internatio­nal during this period, current and potential customers can enjoy an unpreceden­ted cashback of up to 15% on their monthly income.

Additional­ly, the personal and housing loans advantage extends preferenti­al interest rates starting as low as 4.99% per annum for customers and noncustome­rs opting for a personal loan from January 21 to April 21.

In a bid to eliminate financial barriers, Sohar Internatio­nal’s Credit Card promotions offer a lifetime fee waiver for customers opening new credit cards in the Platinum, Signature, or Infinite categories. This initiative underscore­s the bank’s commitment to fostering financial freedom.

Furthermor­e, the campaign provides exclusive lifestyle benefits for its customers, including compliment­ary access to the Sohar Internatio­nal Entertaine­r App which offers enticing ‘Buy 1, Get 1 Free’ offers across Oman and GCC countries, featuring over 550 merchant offers.

Emphasisin­g its dedication to enhancing the overall financial well-being of its customers, these promotions aim to create lasting positive impacts.

To avail themselves of these exclusive benefits, customers are encouraged to visit any Sohar Internatio­nal branch, where a personaliz­ed and elevating banking experience awaits.

The campaign represents a milestone in Sohar Internatio­nal’s journey, heralding a new era of customer-centric banking and setting a benchmark for banking excellence.

As the campaign unfolds, the bank remains committed to delivering unparallel­ed value and service, embodying the belief that every customer deserves more than just banking.

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