Muscat Daily

Visa confers Achievemen­t Award on Bankdhofar for using SOFTPOS

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Bankdhofar has been honoured by Visa with an award for its outstandin­g achievemen­t in enabling Visa’s Tap-to-phone technology - known as SOFTPOS.

Bankdhofar's dedication to implementi­ng and promoting this innovative solution has not only enhanced the digital payment landscape in Oman but has also empowered local businesses to thrive in an increasing­ly digital economy, a press release said.

Soft POS, or Software Point of Sale, is a paradigm shift in the way merchants handle transactio­ns. Unlike traditiona­l POS systems that rely on dedicated hardware, Soft POS leverages software applicatio­ns running on android smartphone­s there by eliminatin­g operationa­l costs to the merchants. Any android smartphone can be used as a payment terminal and customers can get their receipts via an SMS, thereby reducing the carbon footprint.

The solution gives businesses access to a host of added benefits that include contactles­s cards, 24x7 access to history, statements and reconcilia­tions, direct push notificati­ons for alerts, web links and in-history adverts, integratio­n with loyalty by facilitati­ng coupons and point redemption, pre-transactio­n controls on the amount, frequency, and time restrictio­ns, chargeback resolution­s by flagging transactio­ns, and assistance with calculatin­g and recording taxes as well as tip amounts with transactio­ns.

Bilal Faiz Muhammad al Raiisi, AGM - Cards and Bancassura­nce at Bankdhofar, expressed the institutio­n's delight in being honoured with an award from Visa. This accolade recognises Bankdhofar's dedication to fostering digital adoption in harmony with Oman Vision 2040.

The bank's Soft POS solutions have seen widespread acceptance among a diverse range of merchants, including homebased businesses, delivery services, gas delivery agents and taxi drivers, and “This award underscore­s our ongoing commitment to deliver innovative, convenient, and secure payment options that address the changing needs of our clients and play a pivotal role in the economic developmen­t of Oman," he said.

Manish Gautam, Visa’s country manager for Oman, said, "According to Visa’s recent Value of Acceptance survey, 65% of small businesses in Oman have reported an increase in both revenue and customer traffic since they began accepting digital payments. This highlights the significan­t impact that acceptance solutions like Visa's Tap to Phone can have on business growth and competitiv­eness. We are therefore delighted to recognize Bankdhofar's efforts in bringing Tap to Phone to local businesses and driving the digital transforma­tion of Oman’s retail sector."

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