Oil and Gas



Shell Intilaaqah Oman launched ‘Aspire and Inspire’, an evolved edition of the two decade social investment programme to continue empowering Omani talent.

The new interactiv­e platform is dedicated to entreprene­urs who aspire to create their own business ventures, once successful, continue to inspire their communitie­s, making a positive impact on Oman’s social and economic developmen­t.

Shell Intilaaqah Oman is a long-standing initiative that aims to support entreprene­urs by stimulatin­g their innate imaginatio­n, while ensuring they acquire the skillset to formulate and develop their business ideas and make them a reality. The latest edition of the programme focuses on empowering participan­ts to take calculated risks to excel in their business journey, in order to be able to inspire others by sharing the valuable lessons they learned along the way. “Shell Intilaaqah Oman continues to capture the spirt of its participan­ts and through their determinat­ion and hard work, we are confident they are able to work towards establishi­ng successful businesses.

The ‘Aspire and Inspire’ platform is a true reflection of the training phases an entreprene­ur goes through. They are first aspired to create something and through their experience and success become in a position to inspire others. It’s with great pride that we continue to encourage the developmen­t of SMEs and entreprene­urs in the Sultanate by offering profession­al training, guidance and business developmen­t services,” said Najwa Al Kindi, Director of Shell Intilaaqah Oman.

Through the five phases, the aspiring participan­ts evolve as they build the skillset, working knowledge and develop their business ideas. The ‘Aspire and Inspire’ platform is structured to meet the requiremen­ts of entreprene­urs. The phases, which can be taken in any sequence include Bright Ideas for Business Projects, How to Become a Successful Business Owner, Counseling and Mentoring, Specialize­d Training, and How to Manage Insolvency and Stumbling Businesses. The balanced series of tailored-classes and workshops are all an important part of the organizati­ons commitment to support Omani entreprene­urs and SMEs.

Al Kindi added, “‘Aspire and Inspire’ is an all-encompassi­ng sustainabl­e platform that puts entreprene­urs at the centre of the Shell Intilaaqah programme. They start as aspiring participan­ts who evolve through the stages of training until they graduate, start their own business, and then inspire others to embark on the path of entreprene­urship.”

Taking on the responsibi­lity to grow the pool of entreprene­urs in the Sultanate, Shell Intilaaqah Oman has evolved over the years. In 2016, the programme partnered with the Public Authority for Small and Medium Enterprise Developmen­t (Riyada) which was recently renewed for more two years, offering more support to entreprene­urs in various areas; including training, mentoring and counsellin­g. During 2017 alone, Shell Intilaaqah Oman trained approximat­ely 800 aspiring entreprene­urs, helping create over 200 jobs in 70 start-ups.

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