Primewell takes initiatives towards road safety

ONE amongst Eint Automotive’s most preferred tyre brands, Primewell has always had a keen focus on spreading awareness on road safety. With its local dealer sharing the same beliefs, principles and vision to propagate this awareness further, Primewell and Eint Auto have together taken various initiatives towards this cause.

The road safety drive starts with ensuring that all cars are equipped to take-on the roads. Tyres form the main point of contact between any vehicle and the road and therefore have a direct impact on road safety. Primewell endeavours to educate motorists on tyre maintenance as the basis of road safety with a special emphasis on maintaining tyre pressure, while simultaneously educating the drivers on tyre condition, upkeep and safety. A tyre with the right balance of air pressure also diminishes the rolling resistance of the vehicle, which in turn enhances fuel efficiency thereby leading to better mileage. A dynamic team of experts enthusiastically spread awareness on the importance of tyre safety, teaching customers quick, easy and effortless steps to keep track on the quality of their tyres.

Tyre bursts or blowouts, sudden punctures on highways and other such accidents not only put the drivers at risk but also other motorists and pedestrians too. During the past year, the country has noted several accidents caused due to poorly maintained tyres that have given way.