Libasi: Weaving Omani heritage into modern elegance
In the heart of Oman’s fashion scene stands a remarkable brand that has redefined traditional men’s fashion, embodying the essence of Omani elegance and heritage.
Introducing “Libasi,” a captivating men’s Omani premium fashion brand that has taken the market by storm with its exceptional collection of dishdashas and a commitment to preserving and showcasing the nation’s cultural legacy.
Said al Manthry, Founder & CEO of AKFAR Investment the parent company that owns the brand Libasi, said: “With the worldwide appreciation for Islamic fashion reaching new heights, the allure of Omani dishdashas is capturing the attention of fashion enthusiasts globally.
Libasi’s proactive approach positions it as a frontrunner in meeting the escalating demand for authentic Omani attire beyond domestic borders.”
Libasi, meaning “attire” in Arabic, draws inspiration from the centuries-old Omani culture and brings it to life in every thread of their meticulously crafted garments.
What sets Libasi apart is its unwavering dedication to authenticity. Each dishdasha is carefully handcrafted by artisans who are committed to using genuine Omani patterns to ensure that every garment carries the spirit of the nation’s cultural history, making it a true representation of Omani identity.
Libasi’s dishdasha collection is a testament to the brand’s remarkable ability to strike a harmonious balance between classic and contemporary designs.
Each piece seamlessly blends tradition and innovation, making it equally suitable for grand celebrations and everyday wear.
From intricate embroidery that tells stories of bygone eras to sophisticated cuts that embrace modern aesthetics, Libasi’s creations become a symbol of sophistication and cultural revival.
Beyond its visually captivating designs, Libasi stands out in the local market due to its exceptional quality.
Only the finest fabrics sourced from reputable suppliers find their way into Libasi’s workshops, ensuring that every dishdasha meets the highest standards of comfort and durability.
This commitment to quality resonates with customers, as Libasi garments become treasured heirlooms as it becomes an extraordinary symbol of uniqueness, perfection and simple elegance.
Empowering Omani through fashion and sport
pride
Libasi showcases not only its commitment to fashion but also its dedication to national pride and unity.
Styling the Omani national football team as they represent Oman in the Asian Cup is a significant gesture that highlights the brand’s involvement in promoting Omani talent and representing the country in an international event.
This initiative not only enhances the team’s appearance but also reinforces a sense of identity and belonging among the players, fostering a spirit of unity and pride as they compete on the global stage. It also showcases the brand’s recognition of the importance of sports in promoting national unity and pride.
A personal journey in Omani fashion
The inception of Libasi back in 2016 holds a deeply personal significance for three young Omani entrepreneurs. It wasn’t merely about starting a business for them; it marked the beginning of a journey to redefine their cultural narrative.
Fuelled by a shared vision, their entrepreneurial spirit aimed to infuse modernity and personalisation into the traditional garment experience.
This journey celebrates the rich tapestry of Omani heritage and craftsmanship, aiming to create a heartfelt connection to their roots with each interaction.
They envisioned Libasi as offering a bespoke experience, tailored to honour their cultural identity.
For these entrepreneurs, Libasi represents more than just a brand; it’s a manifestation of their passion for their country’s traditions and a commitment to pushing boundaries. Every stitch, every design choice reflects their dedication to preserving heritage while embracing the future.