A’Saffa Foods picks winners of ‘Online Recipe Contest’
MUSCAT: A’Saffa Foods, the Sultanate’s premier poultry and allied foods manufacturer, has announced the winners of its ‘Online Facebook Recipe Contest’ that witnessed the enthusiastic participation of scores of cooking enthusiasts and amateur chefs from all over the Sultanate.
Innovative recipes
Further to the Online Recipe Challenge that took place over a span of two months, six finalists with the best innovative recipes were selected from all the entries. The fi- nalists were then made to battle it out at a live cooking station at the Foodlands Restaurant in Al Khuwair, to showcase the ultimate in culinary skills to Foodlands highly-trained chefs and three other celebrity chefs of Oman, who were the judges of the contest.
The final cook-off was evaluated on the originality of recipe, innovation of recipe, neatness & hygiene of cooking, presentation and taste by the highly acclaimed celebrity chefs of Oman, says a press release.
The three winners — Sandhya Vora (winner), Saima Zafar (1st runner-up), and Sunita Verma (2nd runner-up) — were awarded trophies, certificates and generous gift vouchers to dine at Nando’s Oman, who use solely A’Saffa chicken to prepare the food items on their menu.
All entries to the contest were judged on originality, ease of preparation and appearance; and contestants were asked to submit recipes that included at least one A’Saffa product in the ingredients.
“A’Saffa’s past initiatives and the Online Recipe Contest enable us- ers to engage themselves with all the information on A’Saffa through Facebook and is testament to our dedicated following in the online space,” said Sidhartha Lenka, head of Marketing and Sales, A’Saffa.
“On behalf of the A’Saffa family I would like to congratulate all the winners and thank everyone that participated and helped make the contest a success.
“We will continue to organise contests and social media outreach programmes of this nature in a bid to better understand and get closer to our consumers.”