Safeer Mall Sohar launches mega promotion to mark 10th anniversary celebrations

SOHAR: To celebrate its 10th anniversary this year, the iconic Safeer Mall Sohar, Batinah region’s most illustrious shopping and lifestyle destination, has launched a four month-long extravaganza.

To mark the celebration, Safeer Mall Sohar has announced exciting giveaways through mega promotion including brand new cars amongst others for loyal customers in a scheme dubbed “Win a BMW X3 every month, Be a winner every day”.

The promotion which started on January 10, 2019 will continue until May 9, 2019, giving shoppers an opportunity to win from four BMW X3 and gift vouchers worth OMR8,500 on offer. Apart from the promotion, Safeer Mall Sohar has also lined up a lot of activities for families and children in month of February as part of 10th anniversary celebrations.

Known for an alluring ambiance and offering space to many of the finest world-class brands in fashion, jewellery, and beauty, Safeer Mall Sohar is Batinah region’s most popular destination. The mall, which opened in February 2009, has sought to become part of the community and offers a place where families can shop, eat and be entertained.

As part of the campaign, customers spending a cumulative total of OMR20 from Mall Shops will be eligible to take part in the mega promotion. Prizes worth OMR500 are on offer every week for shoppers. The weekly draw dates have been scheduled every Wednesday on dates January 16, January 23, January 30, February 6, February 20, February 27, March 6, March 20, March 27, April 3, April 10, April 24 and May 1. As part of a grand draw to be held on designated dates for four consecutive months, lucky customers have a chance to win four BMW X3 and Mall Gift Vouchers. The grand draw dates have been planned for February 11, March 15, April 19 and May 10.

As Safeer Mall Sohar celebrates the 10th anniversary, it reflects on the amazing transformation in the city of Sohar, over the past 10 years. What resonates today as it did when it opened 10 years ago, is that the mall remains steadfastly dedicated to bringing quality stores and retailing excellence to its shoppers. Safeer Mall Sohar looks forward to its continued ability to offer a unique retail and entertainment experience at the mall in the many years to come.

Commenting on the mega promotion, Vijay Manwani, COO, Safeer Mall Sohar, said, “We are very excited to celebrate our 10year milestone. This is an exciting time for us, our retailers, our loyal customers and Batinah region itself. Safeer Mall Sohar has grown by leaps and bounds over the past decade and the success is encouraging to say the very least. We have embarked on this reward-journey to show our customers how much we value them. We are thrilled that we are able give back to the community that has embraced the mall and has made it such an exciting and vibrant place. In tune with the corporate culture of the brand which is about giving back in as many ways as we can, the objective of the mega promotion is to reward our customers and to say thank you for patronising Safeer Mall Sohar all these years. The promotion has been getting excellent response and support from the community.”

Safeer Mall Sohar has consistently endeavored to create memorable customer experiences throughout the year. The mall which caters to all age groups offers top-class brands, delightful gourmet experiences, and entertainment arenas. Vijay said, “We invite everyone in the region to participate in an exciting calendar of events until the month of May. By offering four BMW X3s and mall gift vouchers worth OMR 8,500, we are running a unique and mega promotion that has created a niche of its own in the region. We also express our sincere gratitude to our stakeholders who have played a key role in the development of the mall for the last 10 years.”

“Safeer Mall has worked tirelessly at creating great moments for everyone, every single day of the year for a decade. We look forward to celebrating our 10th anniversary at the mall, with our most cherished and loyal customers and invite those who haven’t had the pleasure to join us yet, for a grand bonanza of great offers, events and activations,” he added.

Brij Kathuria, Executive Director, Al Safeer Group (Oman) said, “Safeer Mall Sohar is one of the best malls in the portfolio of Al Safeer Group, and we are happy with the success it has achieved in the last 10 years. Safeer Mall Sohar has a unique distinction of having started a new era of shopping, entertainment and dining for residents of Batinah region. The mall has achieved tremendous growth and has built eminent goodwill in the community.”

The mall, which has a gross leasable area of more than 24,000 square meters, houses 76 open fronted stores, nine food court units, Carrefour – the hypermarket, Sharaf DG - Leading Electronics retailer and Fun City – the amusement park. With a dynamic mix of tenants incorporating a mix of specialty brands, both international and local, Safeer Mall Sohar generates a footfall of more than four million visitors a year.

Value additions like parking shade, restroom renovations, sunlight panels, refurbishment of food court, adding courtyard and outdoor dining spaces are underway and already getting implemented in phases.