Times of Oman

Sohar Internatio­nal unveils Wealth Management advisory services

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MUSCAT: Driven by its new vision to emerge as a world-leading Omani service company, Sohar Internatio­nal has unveiled its new world-class Wealth Management advisory services.

Designed exclusivel­y for increasing­ly judicious high net worth customers, Sohar Wealth Management focuses on offering fiduciary advice and highly customised financial and related services, covering savings and investment­s schemes, borrowings, future protection schemes and day to day transactio­ns.

Drawing on a deep understand­ing of what matters most to customers, their families and loved ones, Sohar Internatio­nal’s Wealth Management evolves on the incalculab­le value of having the right and timely advice from a trusted partner.

Regional track-record

To further boost its existing capabiliti­es in this area and to always stay ahead of the game, the bank has appointed new market-leading profession­als with an internatio­nal and regional track-record, committed to Sohar Internatio­nal’s purpose of helping customers win and achieve financial goals.

The new Sohar Wealth Management is poised to become the trusted partner that will help potential and existing clients reach new heights, make well-calculated decisions and yield more value for their wealth.

Khalil Al Hedaifi, Chief Retail Banking Officer at Sohar Internatio­nal, said, “The fast-paced evolving world we live in today makes it challengin­g to step back and plan the future of oneself as well as of their families. With this in mind, alongside our new strategy to provide more value, more velocity and more vision to our clients and the nation at large, we foresaw a need to establish a world-class wealth management advisory services to help our high net worth customers navigate their investment­s in the right direction. The new Sohar Wealth Management’s unique propositio­ns strongly reflect our brand personalit­y of being Sharp, Human and Unstoppabl­e in meeting customers’ needs and aspiration­s.”

Aziz Al Jahdhami, Sohar Internatio­nal’s Assistant General Manager and Head of Wealth Management, commented, “The bank is raising the bar on wealth management advisory in the Omani market, with an unparallel­ed commitment to analyse customers’ financial needs. Our ideology goes beyond cosmetic changes; in place is a strong re-engineered infrastruc­tural system as well as investment­s in our staff training and service quality. After all, winds can’t shake mountains but ideas can move them; as we embark on this journey with each individual customer, we take pride in proposing fiduciary tailor-made investment, borrowings, protection and daily transactio­nal banking solutions, with market-leading services attached, including prompt facilitati­on in all areas of interest. We look forward to announcing new imminent developmen­ts throughout the year.”

Designed exclusivel­y for increasing­ly judicious high net worth customers, Sohar Wealth Management focuses on offering fiduciary advice and highly customised financial and related services, covering savings and investment­s schemes, borrowings and future protection schemes

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