Times of Oman

Al Ahlia Insurance wins major award

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Times News Service

MUSCAT: Al Ahlia Insurance Company, one of Oman’s most tech-driven insurance firms, has won the prestigiou­s award for ‘Best Digital Transforma­tion in Insurance’ at the inaugural edition of the Smart SMB Summit held in Muscat recently.

The awards ceremony marked the finale of the Smart SMB Summit, a platform that brought together the largest number of ‘C’ level executives under one roof. Deliberati­ons during the daylong summit focused on the need for corporatio­ns to accelerate digital and business transforma­tion in their organisati­ons.

R. Narayan, Editor in Chief of Smart SMB Magazine, commented, “These awards have been instituted to recognise the pioneering deployment­s done as part of digital transforma­tion initiative­s. While we applaud the pioneers, who have moved boldly towards digital enablement of their businesses, these are also outstandin­g examples to inspire more mid-market businesses to adopt digital transforma­tion as a necessary strategy to compete better.”

Al Ahlia was honoured for leveraging the power of WhatsApp, by far the largest social media platform in the Sultanate of Oman, to enable customers to purchase or renew their policies wherever they are, with minimal internet speed, and without the need for lengthy forms.

Payments are done via a wide range of easy payment options and are facilitate­d by the use of WhatsApp, customers can use their bank’s mobile applicatio­ns or online banking platforms to transfer the premium amount to the company’s bank account and then send the agents the screenshot via WhatsApp and receive the policy instantly. Other payment methods are also available should the customer prefer to use phone banking.

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