Best of the best honoured at sixth edition of The Luxury 100
MUSCAT: It was a grand night of celebration at the sixth edition of The Luxury 100 awards held at the stately Muscat Ballroom of Kempinski Muscat here recently.
The evening décor lit up in red and gold provided the perfect ambience for the grand reveal of The Luxury 100 Collector’s Edition book and honouring the brands that made the Best of the Best list this year.
Attending the evening were chief guest, KIM Chang Kyu, Ambassador of the Republic of Korea to Oman, Dr Alessandro Garbellini Deputy Head of the mission at Embassy of Italy in Muscat, Sheikh Saud bin Mustahail Al Mashani, Group GM of Muscat Overseas Group, Sheikh Issa bin Salim Al Mashani also from Muscat Overseas Group and other dignitaries. Mohammed Ahmed Al-Rawahi, Showroom Manager – KARE Oman, and Atulya Sharma, CEO of UMS were also present at the event.
The evening began with a welcome speech from Mayank Singh, Executive Vice President & Group Editor – UMS and was followed by a spectacular reveal of this years The Luxury 100 Collectors’ Edition by KIM Chang Kyu, Dr Alessandro Garbellini, Sheikh Issa Bin Salim Al Mashani, Mohammed Ahmed Al-Rawahi, and Atulya Sharma.
This was followed by the first set of awards to the deserving winners, which was presented by KIM Chang Kyu and Sheikh Saud Bin Mustahail Al Mashani. The second set of awards were presented by KIM Chang Kyu, Al Mashani and Atulya Sharma.
The event was presented by KARE Oman. Speaking on the sidelines of the event, Marios
Stylianides, General Manager – Oasis Life Style, which includes IDDesign and KARE, said, “It was an amazing night, full of glamour and surprises. We are very proud that we were a part of this spectacular event and I hope we will be so for more years to come.”
Joining them this year was McLaren Muscat Luxury Partner. Muhammad Faisal Nawaz, Marketing Manager, McLaren Muscat, said, “Signature Luxury 100 is the most comprehensive compilation of luxury brands that reflect the affluent lifestyle of Oman and we are indeed delighted to have partnered with them for this gala event. I wish Signature even greater success with the venture in years to come.”
The Luxury 100, a unique initiative that marks the country’s and the region’s only list of iconic luxury products of the year, is a superlative compilation or a consolidated “List of Lists” that embodies the spirit of luxury. Brought out by Signature magazine, Oman’s leading luxury lifestyle publication, and curated after months of study and research by the editors of UMS, renowned luxury specialists, lifestyle journalists and a select mix of readers and industry experts, each featured product has proven its luxury credentials with its popularity.
Atulya Sharma said, “We are proud and humbled at the meteoric rise of The Luxury 100’s status as Sultanate’s most prominent luxury awards night, along with The Luxury 100 Collectors’ Book, which has become a definitive guide for connoisseurs of luxury. The Luxury 100 brand is a reflection of our resolve to create a one-of-its-kind platform for Oman’s luxury market. We are thrilled with all the attention it has received and we are sure that our next edition will raise the bar even higher.”
The gala was an evening filled with entertainment, style, and glamour. The star entertainers of the evening were Oman’s homegrown Spanish fusion band, Los Amigos, who enthralled everyone with their foot-tapping performance.
We are proud and humbled at the meteoric rise of The Luxury 100’s status as Sultanate’s most prominent luxury awards night, along with The Luxury 100 Collectors’ Book, which has become a definitive guide for connoisseurs of luxury
Atulya Sharma CEO of UMS