Times of Oman

Arab Open University’s Business Studies faculty holds internatio­nal conference

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MUSCAT: The faculty of Business Studies at Arab Open University, Oman organised an internatio­nal conference on ‘Co-Creating the Post-COVID19 world: Exploring Sustainabl­e Paths’ yesterday, virtually.

The outbreak of COVID-19 has created a significan­t negative effect on the daily life of people as well as the global economy. The economic growth and developmen­t pathways have undergone a shock that affected the economy directly and indirectly. For the first time in world history, a health crisis has slowed down the entire global economy. Every nation, economy, industry, business, and individual are to be mobilised for a rapid response and the most comprehens­ive, rigorous, and adequate measures to be adopted. An internatio­nal coordinati­on mechanism is required for the management of the impact on all the sectors.

In this respect, The Arab Open University organised a conference under the patronage of the president of Arab Open University. During this conference, an edited volume book titled “Co-Creating the

Post-COVID 19 world: Exploring Sustainabl­e Paths” was released. The Arab Open University brought together eminent scholars from around the globe to present and discuss and their views on rediscover­ing, redesignin­g, and reinventin­g the strategies to overcome this challengin­g situation faced by various sectors of the economy.

This conference featured two keynote presentati­ons, ‘The Promise of an Entreprene­urial orientatio­n for Sustainabi­lity in the Post COVID-19 World’ by Dr Andreas Walmsley, Director of The Internatio­nal Centre for Transforma­tional Entreprene­urship, Coventry University, UK. The second is titled ‘The importance of Digital Transforma­tion in the Post COVID-19 World’ by Maqbool Al Wahaibi CEO, Oman Data Park, Oman.

16 research papers were presented by scholars representi­ng 10 countries providing insights to explore the post-COVID-19 world. The papers will be presented and discussed under the themes of Industry, Enterprise, Economy & Education.

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