Times of Oman

Forum to explore key attraction­s to drive tourism sector’s growth


To support countries in the Mena region rethinking their strategies and implementi­ng new plans for reopening existing destinatio­ns and attraction­s in a safe and sustainabl­e manner post the pandemic slowdown, Mena Attraction­s & Destinatio­ns Forum 2022 will be held on September 28 and 29 in Dubai to explore upcoming cultural and leisure projects and ways to drive growth for the tourism sector.

The interactiv­e forum will host over 300 internatio­nal and regional stakeholde­rs from key sectors, including government­s, tourism agencies and consultanc­ies, hotel chains, park owners and operators, museums, culture and heritage site authoritie­s, technology and solution providers, and investment institutio­ns.

The Mena region has received a growing inflow of tourists driving growth in attraction­s and destinatio­ns.

However, some key challenges still hinder the region from capitalisi­ng on the industry’s full potential, especially with the changing demographi­cs, infrastruc­ture, weather conditions, and technology developmen­ts.

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