CEMEX shares sustainable cement manufacturing process Festival Mall’s campaign receives Gold Anvil Award
BUILDING solutions leader CEMEX shared its sustainable cement manufacturing process and its alternative technology of waste disposal in the recently held Environment Summit and Ecological Waste Management Exhibition of the National Solid Waste Management Commission and the Environmental Management Bureau — National Capital Region. During the Summit, CEMEX Energy Manager Rowell Peñaflor talked about CEMEX’s waste management solution which involves collecting the segregated residual wastes from communities and properly treating them through co-processing. This method not only reduces solid waste but also decreases carbon emission as it involves less utilization of fossil fuels for cement kilns. FESTIVAL Mall, a Filinvest Lifemall located in Filinvest City, Alabang, bagged a Gold Anvil Award for Public Relations Programs on a Sustained Basis Good Governance/Social Responsibility/ Responsible Citizenry. Festival Mall won for ‘Unity in Pink,’ a month-long campaign that focuses on women’s health, breast cancer awareness and solidarity and features relevant activities such as free clinics, seminars, craftmaking, health and wellness activities. Festival Mall likewise won a Silver Anvil Award for PR Tools: Exhibits and Special Events Launches. Accepting the award were Joy Polloso, senior vice-president, Commercial Centers and Retail Management Division; and Rose Nuqui, vicepresident, Marketing and Exhibits.