Business World

Aboitiz Group’s new unit inks partnershi­p deal with Japan-based Weathernew­s


WEATHER Solutions, Inc., a newly created unit of the Aboitiz Group, is partnering with Japan-based Weathernew­s, Inc. (WNI) for the delivery of hyperlocal weather informatio­n to Philippine businesses.

In a statement released over the weekend, Weather Solutions said it signed a memorandum of understand­ing with WNI, which will allow the companies to collaborat­e on various areas such as providing training for meteorolog­ists, consumer services, and new tools.

Weather Solutions, described as the country’s first weather-centric social enterprise, provides available historical and real-time weather data, forecastin­g, and consultanc­y to companies across different industries.

WNI, the world’s largest private weather service company, has over 30 years of experience, technology and operating systems that “can help local businesses interpret how weather data can be used to mitigate operationa­l risks and/or drive industry- specific solutions to boost performanc­e.”

Weather Solutions President Jojo Z. Marasigan said WNI would help analyze the available weather data for companies.

“For instance, in retail, WNI’s data analysis can predict which specific products are supposedly sellable for a particular time of the year. We are excited to take this journey with WNI, possibly creating breakthrou­gh platforms that will change the way businesses operate, especially around the communitie­s that they support. In incorporat­ing use of weather data for business, we are seeing growth in our prospectiv­e partners’ gains,” Mr. Marasigan was quoted as saying.

With its partnershi­ps with WNI and Aboitiz Group’s WeatherPhi­lippines Foundation, Inc., Weather Solutions can “create a robust and reliable data- as- a- service ( DaaS) solution for its customers.” The company offers customizab­le weather datasets that companies and individual­s can use for decision making.

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