product has been launched, is due to the wide range of hardware and software breakthroughs required. These include developing its own silicon and optics system to power the digital lightfield visuals from within a compact device, as well as building out the operating system and applications that will run on it.
The company is vying with the likes of Microsoft and Apple for a head start in what some see as the next generation of computing.
Founder and chief executive Rony Abovitz insists that its technology could one day replace both PCs and smartphones with what he calls “spatial computing.” In December, the company unveiled a preliminary device, Magic Leap One, aimed at “designers, developers and creatives.”
However, it is unclear exactly how much the “Creator Edition” of its device will cost — probably more than $1,000 — or when it will be made widely available. Earlier this month, Magic Leap struck a partnership deal with the NBA, the US basketball league, showing off a promotional video featuring player Shaquille O’Neal wearing its futuristic goggles.
Magic Leap has promised that its “creator portal,” a toolkit for external developers to create apps and games for its headset, will be available in early 2018. — Additional reporting by Simeon Kerr