Lazada, UNICEF join hands to help children this Christmas
AS PART of the 11.11 Shopping Festival, Lazada will launch a first-of-its-kind partnership with UNICEF that allows online shoppers to support the welfare of Filipino children. In time for Christmas, UNICEF will have an online shop at Lazada from Nov. 11 to Dec. 31, 2018 where inspired gifts such as backpacks, hygiene kits and emergency supplies can be donated to children all over the country. These are life-saving and life-changing items which address real needs of children.
Southeast Asia’s biggest e-Commerce platform Lazada partners with UNICEF in hopes of making giving an integral part of the Filipinos’ Christmas shopping experience.
“Lazada is honored to work with UNICEF in helping the underprivileged children of the Philippines. e-Commerce has helped cater to the needs of many underserved Filipinos and our UNICEF partnership allows us to extend this help to those who need it the most. With kids, a little help goes a long way because you’re helping build the future, one child at a time. We believe that the Filipino future is bright because of the kids we help today through our platform,” said Ray Alimurung, Lazada Philippines CEO.
Children in the Philippines face various deprivations such as undernutrition, lack of access to education and poor access to WASH (water, sanitation and hygiene). These challenges are further exacerbated by the natural and man-made disasters that frequent the country. With gifts ranging from P199 to P999, anyone shopping at Lazada can now purchase gifts for these children who need them most.
“Through innovative partnerships like this, everyone is given the opportunity to improve the lives of so many children. We appreciate this collaboration with Lazada,” said Lotta Sylwander, UNICEF Philippines country representative.